According to the data of the fish bubble, after two years of quiet development, this product has already realized a water flow of more than 100 million yuan: from the beginning of about 1 million yuan of water, to 2015, this product has already realized a water flow of more than 100 million yuan. From the beginning of the water flow of about 1 million yuan, to ten million yuan in 2015, and then to more than 100 million yuan in 2016, the steady growth year by year, the speed is amazing.

If the data is true, the fish bubble has run a new "cash cow" for the whole net fish Internet café, but also become the net fish Internet café this round of financing the most imaginative space.

From the very beginning of the game accompanied by playing, to online accompanied by playing games, voice chat, local guides and other services, fish bubble want to position themselves as a "skill sharing platform.

The coverage of this platform ranges from first-tier white-collar workers to third- and fourth-tier youths in small towns, and has become a reflection of the reality of the new "Racer" style: some people have made real money from here, while others seem to be more lonely. And fish bubble CEO Lin Song said, in essence, this product cuts the "loneliness of this eternal proposition.

1.

Bei Xuan in '91 set a record for not going out for a month.

In the skills qualification column, Bei Xuan specializes in three kinds of: online LOL accompanied by playing 40 yuan/hour, voice appraisal 16 yuan/time, voice chat 40 yuan/hour. These three order-taking records add up to more than 2,000 orders.

Taking voice chat as an example, the whole transaction process is very simple: pick a voice actor you like, you can choose to "chat or" place an order. Click on the order, the voice actor is free to take the order, you can instant voice calls, like WeChat one by one, you can also pass the text.

He was very shy when he met the reporter, slightly fat, but good tone. At the beginning of the YY to accompany other people to play games, the highest one day to earn 500 dollars. "At that time, I felt incredible, a lot of it. He said.

Three months ago, Beixuan was introduced by a friend to the fish bubble. The strong self-will of Bei Xuan does not like the YY guild nature of the organization. In the world of FishBubble, he has a new title "Big God.

"Da Shen" doesn't mean "high level", but "Da Shen" is a standard term for all voice actors, and "XX Da Shen" sounds more like a prominent position in the world.

After becoming a voice actor god, he even felt that making money was not that difficult. After three or four months of hard work, Beixuan became the "most popular male host" and "most popular voice actor", he participated in the voice actor offline annual meeting held in January, to get more exposure opportunities and promotion position. Bei Xuan is not a technical player, and his rise to the top of the list meant he sacrificed more time than others.

Fish Bubble's setup mechanism is that you can only chat with one person at a time. But a voice actor only has a total of 24 hours a day***, and with a normal eight-hour work day, he earns 320 yuan a day, with the platform deducting 10 percent to get to about 300 yuan. A voice actor who wants a higher income may work twice as many hours or even more exaggeratedly than 8 hours.

From a few thousand dollars in the beginning, Bei Xuan now earns a monthly income of $20,000 at the bottom and $30,000 on average, and that's even after he got involved in management work and consciously lowered the amount of orders he takes.

The craziest time, he desperately trying to make money every day, make money, make money, sleep less than 3 hours, drain themselves of everything. The platform to play games and chat scenes mostly occur in the middle of the night, it was a world of morning and evening. The record of not going out for a month was laid down at that moment.

Bei Xuan's family is from Wuxi, and he spent his early years in the service industry, serving plates at Wallace's or working in restaurants near tourist areas. He describes himself as unable to stand the smell of fumes, and switched to cold cuts. But all insisted that time is not long, the middle of the rest of the time began to play the game, and thus come into contact with all kinds of players and online platforms.

Knowing that you can make money by playing with them, Beixuan took up the job of playing with them, which his family thought was "not the right thing to do. The family did not understand at first, and then afraid of noise, Beixuan in a few hundred meters away from home rented a house, moved out, completely isolated from the world.

More than half a month without going out, he wanted to eat his mom's noodle lumps, let his mom send over. Later, he slowly was able to give his family 5,000 yuan a month, while the local wage level in Wuxi is around 3,000-4,000.

Bei Xuan all to his order customers called "boss, the boss of the small-minded chat away, dissatisfied with the point can also "apply for refunds; generous" boss will give the reward, 1 yuan, 2 yuan, 5 yuan, 10 yuan ranging from the high can reach several hundred dollars. There are also some especially loyal "boss, recognize the voice of the North Xuan, if the front of the North Xuan is busy, some "boss will wait, especially the North Xuan touched.

"We ourselves will experience the feeling of being a boss, Beixuan told the interface news reporter a special phenomenon, just like the anchor platform to support each other, "voice actresses will also support each other, but also to see how other people are doing, are doing.

In 2017, Bei Xuan officially came to Fish Bubble to take part of the work of operation and management. "Not so isolated, Bei Xuan said, he began to help the platform to do some voice talent training and identification work, labeled with a variety of labels, to create a "imperial sister voice," otaku voice, and other characteristics of the distinctive voice perception. After years of delving into this culture, he knows what users want most.

The voice gave him bread and confidence.

2.

Interface news reporter himself also tried to find people to chat on the fish bubble, work in the use of WeChat mostly, was not good for chatting. After the experience only to find the advantages of fish bubble voice chat.

It is a completely strange world, if Stranger hit the pain point of socializing with strangers in the neighborhood, then the fish bubble obviously play the advantages of the voice to a better. It promises you a real person on the other side of the Internet, the other side talking in your ear, and for only 40 yuan an hour, or cheaper, you can get another person's company. Think about those long sleepless nights, and how you'd feel good about bothering a friend you know well.

Money, on the other hand, is more of a "safety barrier" than an end in itself. I pay the other person, and it becomes an obligation to take orders and chat with them. You can spit out all your woes to a complete stranger without worrying about the other person's mood, acceptance or not, and even the name is forged.

The girl I was chatting with was called "Bianzhu," and she said she took her name from "Bianzhu in life, and Bianzhu in death," which seems to be a beautiful vision of love.

Buy cover 24 years old, just after the year of life. I've been working as a customer service agent for Taobao before. She just came to Shanghai after the New Year and wants to find a real-life full-time job. She takes the warm route and sounds a lot like a radio anchor. An hour is not too long and not too short, in order to ease the embarrassment, she offered to tell me a story.

It took five voice overs a **** to tell the story. I asked her if it was possible for the story to be recorded in advance, and she said no, it was all said live, or there couldn't have been such high-frequency interaction. The voice was as good as ever.

She even encouraged me to open an account, "Your voice is very low and marketable. When you're not doing anything, you can play games and watch movies at home. She says she rarely takes game orders because her level is too low.

The most exaggerated is the phone call morning service. 10 / yuan each time, if the user orders, Bianzhu need to call each other at the time specified by the user. The other party to be able to successfully answer the phone, even if lucky. "The most exaggerated time, I called for more than half an hour, hard no one to pick up, said the coverlet, "and I worry that he is not heard. Then it inexplicably hung up.

After a while, the other party sent a message, the phone just fell under the bed.

After she told me the story, I rewarded her with 21 dollars. Unlike WeChat's setup for receiving red envelopes, when users send red envelopes to voice actors, the system is defaulting to the red envelopes arriving automatically - to minimize the impact of money on the chat.

Pulling the coverlet is not high on the charts, in order to rush to the front, do not rule out the possibility that the top anchors have brushed the list. The most lucrative female voice actor in Fish Bubble is called Miyu, which sounds like a fruit name, and her orders have been earning over six figures.

"What if a guy makes some inexplicable request? I asked.

"Then just refuse ah, she answered very dry," in fact, many people are really need you to accompany the chat, and my character has become more cheerful as a result. However, at the end of the chat, the North coverlet still hope to find a job in the real world with people real communication, spare time to take the fish bubble earn money.

3.

Playing pornography is really a concern for many people on FishBubble.

This is the main focus of all "strange social software will face the problem. According to the CEO of the fish bubble Lin Song, the game accompanied by playing and voice chat is the fish bubble is currently the most profitable two pieces of business, has become a brand.

"If pornography is involved, one is to check tightly; the second is that the bad coins drive out the good coins, can not be done for a long time, and if the pornography gradually take over the mainstream, those who are the real users will be lost. Lin Song told the interface news reporter, basically, once the discovery of pornography will be blocked immediately, otherwise it will destroy the brand.

In the early days of Fish Bubble, Netfish Online Cafe was the main channeling platform. Fish Bubble's early 20,000 seed users came from the net cafe. Lin Song is a serial entrepreneurs, when the university opened their own Internet cafes, civilian gaming dating system, behind the desktop Internet cafe system. Lin Song slowly figured out what is valuable things, from the net fish cafe members to start, with today's fish bubble.

Lin Song believes that the decline of the current Internet cafe on the one hand is due to the rise of hand travel and hardware equipment costs, on the other hand, LOL in decline. Lin Song college age played Red Alert, Interstellar, Overwatch, Warcraft, all boys play the game.

But the difference between League of Legends LOL is that this game attracts a large number of female players to join. Lin Song judgment, the proportion of female users on a game "fire has a decisive impact. This period of time to help NetEase earn a lot of popularity and money Yin and Yang division also conforms to this logic.

In 2015, in order to test the market for offline escort games, Lin Song took the initiative to manage the Atlantic Netfish Internet cafe in Shanghai's Xuhui District. The advantage of the net fish Internet cafe is that it has a strong user spending power, and the momentum of LOL, a universal entertainment, has the value of diversion and re-exploration.

The first time, Lin Song looked for ten offline accompanying game girls and a few players, contacted the top 100 rechargeable users of the Shanghai net fish net cafe, at once triggered the Shanghai market, Lin Song saw the game accompanied by playing the market potential. Offline game accompanied by the game thus became the net fish Internet cafe "standard.

This model is naturally thought to be copied to the line, but also more voice-acting chat and other new projects. If the user opens the positioning, you can ask the online people to play the game with the offline, the net fish Internet cafe has become a natural meeting place.

The whole O2O closed loop has run through.

If the essence of the now hot new retail is to penetrate from online to offline, transforming the traditional retail industry; fish bubble is from the traditional offline out of the online Internet products, which relies on the net fish cafe to complete the primitive accumulation, and then because of its pro-people and open and transparent to become the new eco-platform, spontaneous rolling, and at the same time, reverse pull up the overall valuation of the net fish cafe.

Lin Song told the interface news reporter, the current fish bubble users in addition to the early infusion from the net fish Internet café, many are word of mouth. Now walk the T-shaped route, T word "a horizontal is to consolidate the first and second tier of the city users with the presence of net fish cafe, to attract white-collar people;" a vertical is to penetrate into the third and fourth tier cities, where there is no net fish cafe, rely entirely on their own influence.

Compared with other live platforms, Lin Song talked about "you spend money to watch the live broadcast, or directly spend money to find someone to play the game with you, this is a completely different experience. However, now the fish bubble also have free products such as chat rooms and live.

One of the D round investors of Netfish Online Cafe is Brilliance Venture Capital, whose managing director Gao Hongqing said in an interview with the interface reporter, "As a product of Netfish Online Cafe, fish bubble is a product we are very optimistic about. It is a heavy social platform for gaming and chatting.

Compared with Netfish Online Cafe, which has been in business for 20 years, Fish Bubble is younger and more Internet-oriented. While Netfish Online Cafe currently has 8 million users, Fish Bubble has more than 3 million users in less than two years.

With the growth of the current users of the fish bubble, it will soon be independent from the net fish net cafe, through the new company and then independent financing to expand the market scale. According to the interface reporter, the new round of financing will be finalized in early March.

After the financing is completed, the team will also expand from the original dozens of people to more than 200 people. 2017, Lin Song to the whole team set the goal of the platform water to reach 3 billion yuan. With a 10% platform draw, the revenue will reach 300 million yuan.