Western Wheat Oatmeal is hygienic because Western Wheat Oatmeal is sourced from high quality oats in Australia.

The goal of the brand is to become a famous brand in the field of China's cereal industry in 2006-2010, and to become a small giant in the field of certain niche products.

The brand is the cornerstone of CEMEX's sustainable development, and it is the development path that CEMEX has always insisted on. Brands are accumulated by product sales and market share, so Cemex will increase its brand building efforts, focusing on awareness and reputation to create a strong.

Insist on the combination of localization and internationalization of brand building. Localization is to be based on China's large market, according to China's national conditions and consumer habits, preferences and ethical standards to shape the brand image.

Internationalization is to follow the procedure of international brand building, unify products and services, unify brand essence, characteristics and values, unify strategic principles and market positioning.

Western Wheat Oats, which originates from Australia's high-quality oats, is suitable for oat growth in the Mediterranean climate - Western Wheat Oats is produced in a narrow strip of land of about 100,000 square kilometers from Geraldton to Esperance in Western Australia, with rainy and humid autumn and winter seasons.

Providing abundant moisture for the growth of oats; spring and summer are full of sunshine, so that the oats have better nutrients, taste, and the formation of oats produced in the region's unique attractive golden color.

After nearly a hundred years of cultivation and optimization, Mortlock is a globally recognized variety of oats for human consumption, which is not only rich in nutrients, but also the best among oats in terms of appearance, color and taste.

Baidu Encyclopedia - Guilin Ximai Biotechnology Development Co.