As we all know, as long as you work hard enough, buying a car for one year and buying a house for two years is not such a distant dream, but if you ask again, "Do you want to do sales?" The answer is likely to be "forget it."

Some people think that sales are too low; ; Some people are discouraged by the pressure to promote high-intensity work and performance; Others are brainwashed by the marketing number, thinking that sales have no dignity in order to complete their performance and will sign the bill by hook or by crook.

Is that really the case? Let's look down.

Unskilled people do sales? Naive, like many people, as a salesman, S didn't have a good impression on sales before entering this industry. He feels that only people without skills have no choice but to do sales.

So when she switched from headhunting to sales, for a long time, S was reluctant to tell people around her about her career change. But after contacting the sales business, S had a different understanding. Excellent sales require all kinds of abilities. They are tough, brave, enterprising and independent, and S hopes to be that kind of person.

From the perspective of academic qualifications, the sales threshold is not high. Usually, ordinary sales positions can only be delivered with college education or above.

But in fact, this situation is quietly changing. I consulted several sales executives, and found that with the popularization of undergraduate courses, if an applicant's education can't reach undergraduate courses, he has fallen behind others in basic education and needs more practical experience to make up for it, while candidates with higher education will have more advantages in logical thinking and expression ability. Obviously, interviewers pay more and more attention to sales education.

If you still think the sales threshold is low, then I can only say, my friend, your idea is very dangerous.

Let me talk about the technical threshold. If you think you can get along well in the sales industry because you have a glib tongue, then you will soon understand what it feels like to "the whole world will collapse at any time".

The so-called "one minute on the stage, ten years off the stage", in order to sign the contract in the last three seconds, the sales students went through all the hardships. Doing PPT, giving speeches, communicating, debating, staying up late, forcing, docking suppliers, and occasionally helping customers with housework, which skills are lacking, can not be called mature sales.

In fact, sales have existed since ancient times. From Confucius leading disciples to travel around the world to preach Confucianism to the emperor sending envoys to foreign countries, this is a kind of sales promotion in itself, with the purpose of promoting the advanced ideas and culture of our school/country.

Being an excellent salesman is not a simple matter. The most wonderful feature of this profession is that it seems that anyone can do it, but not everyone can.

It seems easy to get into the business, but difficult to get ahead.

Generally speaking, one and a half months to two months before employment is the peak period of sales turnover. At this stage, you may have just figured out the working logic of sales, and you may find that this business is completely different from what you imagined. Therefore, only people with clear goals, perseverance and ambition are more likely to survive.

The most important characteristics of excellent sales are affinity and internal drive.

Affinity is aimed at the customer level, whether it is the characters in TV dramas or the sales champions in real life, they are all high emotional intelligence, full of confidence and full of affinity. They can always properly handle the relationship with customers, naturally close the distance with customers, solve problems for customers from the customer's point of view, establish a good reputation in limited resources, and then spread their personal brands through customer recommendation.

The internal driving force is aimed at the sales volume itself. Simply put, it is whether you have any requirements for yourself.

People with internal drive never set limits for themselves, but enjoy challenges and always have unlimited energy to prove themselves, which is very valuable for commission sales.

Finally, the empty cup mentality, low profile, listen more and ask more questions. Everyone speaks on merit, and no one is nobler than anyone else. Don't be blind and confident, and your sense of superiority is bursting. This is the taboo of sales.

In a sense, sales is what our parents once saw: most salespeople consider how to sell things, and a small number of successful sales consider creating value for customers.

They can not only keenly perceive the "pain points" of customers, find the most suitable solution for them, but also explore the added value of products.

There is a widely circulated classic test in the sales circle, "Selling combs to temples". At one time, I thought it was just a poisoned chicken soup made up by the author of Success, but the marketing thinking of "buying in the temple and selling it to pilgrims" embodied in it is difficult for many people to learn.

Sales jumped out of the limitations of thinking and made all parties achieve a win-win situation. Such excellent sales are valuable in themselves.

Each post has its own meaning. Teachers teach and doctors heal the wounded and rescue the dying. The value of sales is to act as a bridge between products and customers, so that more people can see the goodness of a product and enjoy more comfortable and convenient services.

The prosperity of the market and the progress of life are inseparable from the help of every salesperson. No matter how good the product is, no matter how good the technology is, and no matter how powerful the business model is, this product will be valuable only if it is sold for money.

Sales are hematopoietic stem cells that maintain the vitality of enterprises. In a sense, the sales department is the food and clothing parents of other departments of the company. What's more, in today's society, both salespeople and customers are more and more equal in the transaction process. The essence of sales is that you have difficulties, and I just have a way to help you solve them. It's that simple.