Its forms can also be divided into live broadcast, studio interview live broadcast, text and picture live broadcast, video and audio live broadcast or live broadcast provided by TV (the third party); But also has the functions of mass storage and convenient search. Every week, 360 broadcasts will update the games within one week immediately, and netizens can open the website and click the corresponding link to watch the games. The content of the event is rich and colorful, including: football, basketball, table tennis, billiards and so on. Almost all the major leagues in Europe and all the NBA games have corresponding links, which can enable netizens to link to the games you want to enjoy through 360 broadcasts as soon as they turn on their computers. It can be said that it is definitely the best choice for netizens to watch sports programs online.

At present, there are three versions in traditional Chinese, simplified Chinese and English, which are suitable for audiences in Chinese mainland, Hong Kong, Macao and Taiwan and abroad. Absorbing and continuing the advantages of the Internet, 360 Broadcast uses video to broadcast live on the Internet, which can release the product display, related meetings, background introduction, scheme evaluation, online survey, dialogue and interview, online training and other contents to the Internet, and make use of the characteristics of the Internet, such as intuition, rapidity, good expression, rich content, strong interactivity, unlimited geographical area and divisible audience, to enhance the promotion effect of the event site. After the live broadcast is completed, it can continue to provide readers with replay and on-demand at any time, effectively extending the time and space of live broadcast and exerting the maximum value of live broadcast content.

The games involved in the 360 broadcast: NBA,CNA, Serie A, Ligue 1, Bundesliga, La Liga, Premier League, UEFA Cup, European Champions Cup, World Cup, European Championship, snooker match, table tennis match at home and abroad, football warm-up match and South American football match.

Because 360 broadcast is launched through the Internet platform, compared with live broadcast, it gives the public better initiative, that is to say, it has better and freer choice space. For example, the popular live broadcast of football matches and sports, etc., because there are many events and many providers of live broadcasts, the audience can easily choose the live broadcast lines they need by concentrating these signals on the Internet.

From the way of live broadcast, it can be divided into:

Audio live broadcast: The live broadcast platform will be used to broadcast the sound of the activity on the spot, and it can also cooperate with the live broadcast of pictures and words.

Video live broadcast: Using Internet technology, meetings and activities are combined by video, sound, pictures and words to form a live broadcast platform on the Internet.