Market research: understand the target market and competition. Study hot products, consumer demand and buying habits, as well as competitors' pricing and sales strategies.
Register a seller account: Register a seller account on Amazon. Provide the required information according to the process, and complete the authentication and bank account setting.
Product selection: select products with market demand and potential. Consider the uniqueness, competitiveness and profit potential of products.
Supply chain management: ensure the establishment of a reliable supply chain, including finding suitable suppliers and manufacturers and establishing stable cooperative relations with them.
Product preparation: standardize the packaging of products to ensure that they meet the requirements of Amazon. Ensure the quality and reliability of products to provide a quality customer experience.
Products on the shelf: create a product list, upload product information, pictures and descriptions. Ensure clear and attractive product pages to promote sales.
Price and freight setting: according to market demand, cost and competition, formulate appropriate pricing strategies and understand freight calculation and logistics services.
Promotion and advertising: Use Amazon's promotion tools and advertising services to increase product exposure and sales. Participate in Amazon's promotional activities and advertising plans to attract more potential customers.
Inventory management: regularly monitor inventory level to ensure timely replenishment and management of inventory. Avoid excessive inventory or shortage.
Customer service: provide high-quality customer service, including responding to customers' inquiries and complaints in time, and handling return and exchange affairs. Establish good customer relationship and reputation.
Evaluation and improvement: regularly evaluate sales and operation, and understand customer feedback and market trends. Adjust and improve the strategy according to the data and feedback.
These steps are preliminary guidance, and the operation of cross-border e-commerce is a complex process, which requires continuous learning and adaptation. For more detailed and practical information, please refer to Amazon's seller's guide and resources.