★ Trap 1: Low price temptation. On the website, if many goods are at half price or even lower than the market price, then we should be vigilant and think about why they are so cheap, especially brand-name products, because brand-name products are not so far from the market price except second-hand or defective products.

★ Trap 2: High bonus. Some illegal websites and webpages often use huge bonuses or prizes to lure consumers to browse webpages and buy their products.

★ Trap 3: False advertisement. The product descriptions provided by some websites are exaggerated or even false propaganda. After the consumer clicks to enter, the purchased goods are inconsistent with the samples seen on the Internet.

★ Trap 4: The website has no obvious after-sales service terms. It is easy to buy things, but difficult to return them. Some websites adopt format clauses in purchase contracts, and do not assume the responsibility of "three guarantees" for goods sold online, nor do they have return instructions. When consumers buy poor quality products and want to exchange them or repair them, they can do nothing.

Five tricks to see through online scams

To this end, remind consumers that online shopping must distinguish authenticity from five aspects, and beware of being deceived:

★ Trick 1: Choose a website with formal management rights to purchase. The official website is marked with ICP certification issued by the Ministry of Information Industry, online sales business license and industrial and commercial administration business license, and health food business. They must have a health permit issued by the Health Bureau and an electronic certificate for the sales certification of imported health food. Consumers can click to enter the query.

★ Trick 2: Don't be fooled by online hype, especially don't believe the information of selling hot-selling goods and high-quality products at low prices online.

★ Trick 3: Choose a regular website. Regular websites have professional web designers and technicians, which are beautifully made, with various certificates prominently displayed, clear product pictures and reasonable and complete overall layout of the website.

★ Trick 4: Don't be greedy for cheap, go shopping on some unlicensed small websites, and it is more credible to choose a company with formal registration and good reputation to run the website.

★ Trick 5: Consumers should verify whether the after-sales service of products is complete before buying, and pay attention to obtaining shopping invoices or receipts.