After all, when the titles of monthly ticket first, best seller first, this chapter first and reader activity first appear in a book for a long time, it is hard not to attract attention.

Then, why did this book suddenly become a phenomenon-level work and make great strides all the way? How can a work that doesn't conform to the common cool prose routine and rarely hits the face attract readers to continue chasing?

Many authors and friends have similar doubts.

After all, it seems to be a work of the same type as "The King Forgive Me", and the results do not seem to be outstanding. Unlike in those days, many authors only need to learn "The City of Rebirth", and their grades will be significantly improved.

As far as I know, some authors said after reading this book that they couldn't stand it, and they were extremely puzzled about why this book could achieve its present achievements. However, some authors are full of praise after reading the book, and even become readers chasing it every day.

Therefore, "Xiancao is my poisonous grass" is particularly conspicuous in this book, as if the readers were divided into two factions.

I have thought about the reasons for the success of The King's Forgiveness, which may not be completely correct, but it can provide some reference value for everyone, so I dare to write this review to express my views.

First of all, the author wants to make a qualitative analysis of the king's forgiveness of his life.

If "The City of Rebirth" is a high-level summary of the cool reading of readers in the network wireless market, then "The King Forgive Life" meets the needs of the changing trend of online readers' reading tastes.

? In today's male frequency online text market, the wireless wind has always been popular, because the wireless wind has always been oriented to the broadest readership-even if the small white readers will become middle-aged and elderly, there will always be new small white readers pouring in.

But from another point of view, after so many years of continuous accumulation, middle-aged and elderly white readers who have transformed from Xiaobai have actually accumulated a large number-not to mention the Tik Tok headlines, these time killers have diverted Xiaobai readers, and the payment rate of new readers continues to fall, so the proportion of middle-aged and elderly white readers is likely to rise.

If we can fully mobilize their reading desire according to the reading needs of this group of people, the effect will be considerable.

In fact, in recent days, the explosion of minority themes has been constantly appearing, which is the embodiment of the continuous growth of the number of middle-aged and elderly white readers.

But everyone knows the truth. It is really necessary to arouse the reading desire of China people and white readers, but it is extremely difficult. Many authors try their best to promote it, maybe just more pirated readers.

So, to get to the point, let's go back to the book King's Forgiveness.

King forgives, set by a low-ranking Taoist priest, has a relaxed and funny style, a joke-like plot, the background of aura recovery and a negative emotional value collection system. ...

All of the above, in general, are labels or elements that can be extracted from this book.

Some people use these elements for reference and start to write works that look the same as "The King Forgive Me", or revive the atmosphere or play tricks, but the results are not very satisfactory.

Just like cooking, the same dish will have different tastes and even looks when cooked by different people.

And this involves cooking skills-in novel creation, it is the treatment of different elements.

First of all, it is said that people are set up and the base is not cheap. The key is to be a man as always. For example, in some books, the protagonist is cold and overbearing in the early stage, but he can't move when he sees a beautiful woman behind him. This image immediately collapsed, so naturally I don't have to say much.

Secondly, the brisk and cheerful writing style reflects the changes of readers' reading tastes at present, indicating that readers generally begin to pursue leisure instead of being cool and venting. This is the general trend of the change of reading interest, and many authors have begun to move closer to this writing style, and there are not a few excellent writers.

It stands to reason that the style of writing is only a reflection of the author's writing habits, and there is nothing to say.

However, many people tend to confuse the relaxed and happy writing style with the story. In fact, playing tricks is just a means, not an end. It's a waste of time if you deliberately write jokes and play tricks.

Take The King Forgive Me as an example. Although the author will shake a burden from time to time and play with stalks, I really want to say that these stalks are mainly superior to nature, just right and impress readers. But in fact, even without the baggage of these stalks, the plot will be very smooth if all these are removed.

Just like the seasoning when cooking, it is a means to make people's appetite open, but in the end it is the content that is presented to readers.

If you deliberately pursue jokes, it's like a chef taking spices as the main body, which diners can't eat and readers don't like to watch.

In fact, I personally think that the most powerful thing about Elbow here is to impress readers with the pictures of these plots.

In the most popular theory, the story that can move the reader is an effective story. The more effective the plot, the stronger the core competitiveness and the more stamina.

Those monotonous plots, which are forgotten after reading, are actually very competitive. These days, even Xiaobai's prose should focus on micro-innovation, and strive to form the characteristics of the author or the work itself while winning with the amount of updates. Otherwise, once the reader has read the end, and even doesn't remember reading the book, it will be difficult to pick it up and continue reading.

As for the background and system, the same is true, but it is only a means of writing and cannot be the purpose of writing.

Over the years, apart from the extremely malleable background of infinite flow, or the concept of innovation, it can be regarded as a dynamic background. There is really no other world view background that has been dynamic in the reader circle.

As a means, background and system setting, it is more important to consider its functionality.

There are some points in the background of Reiki revival that can be dug deep, but it is not too related to the performance of The King Forgive Me. So, it's just a waste of pen and ink, just the simplest point.

The biggest functional purpose of the halo restoration background of The King Forgive Me is to make the world view of this book give readers a certain refreshing feeling.

If everyone writes about the resurrection of Reiki, but fails to grasp the core selling point of this background, it is still impossible to attract and retain readers.

Finally, it is about the setting of the system.

In the network world, the appearance of this setting of the system was originally to save pen and ink to shape the world view, and to facilitate the promotion of the plot by directly giving the protagonist reasons for action.

To put it bluntly, it means writing a cool article, weakening unnecessary factors as much as possible, and focusing on writing a cool story.

When the system became a very common basic setting, minimally invasive innovations and various refreshing setting variants appeared slowly.

One of them is the collection of negative emotional values in The King Forgive Me.

After "The King Kneels for Begging" became popular, for a period of time, I read a lot of manuscripts about the emotional value system. All kinds of emotional values have names, and even positive and negative emotional values are typed out.

However, it ignores the real functional purpose of elbow setting.

Although Forgive Me, King, is not aimed at small white readers who read cool articles, it is still characterized by being "white" and straightforward.

Making emotional value fancy does not help to gain readers' recognition.

What really makes readers agree is the simple and rude "negative emotional value from XX, +666".

Even some of the plots in this book are impressive, largely because of this sentence.

In the process of reading, readers don't like thinking.

The simple and straightforward sentence "the negative emotional value from XX has increased" is actually summing up the plot, telling readers the plot or dialogue here and making someone suffer.

And who lost, when the reader realizes this, this is the real positive feedback that the work brings to the readers of this book-that is the feeling of coolness!

The game is attractive because it is easy to give positive feedback to players. Most novels rely on weaving plots to make readers feel positive feedback, which can be described as painstaking.

However, this seemingly simple sentence of Elbow not only brought positive feedback to readers, but also reminded readers of the small theater summarized by the author-in many cases, it was a properly used joke-which impressed readers deeply with this plot.

If the reader happens to know something about this stalk at this time, the plot of the small theater summarized by the author will also arouse the relevant memory of the user in this respect, and realize the impression of deepening repeatedly in contrast.

Therefore, in this setting, the real functional purpose is to make readers who don't think much when reading stop to relive the plot in time, deepen readers' impression of the relevant plot and improve the core competitiveness of the work.

In my opinion, those works that draw lessons from King's Forgiveness, the more gaudy the emotional value system, the more meaningless it is.

There are still many places worth exploring in King Forgive me, but I don't want to write a paper, so let's stop and write something I want to write while I am in the mood.

In fact, in the current IP era of capital operation, many people know the concept of IP, and realize that writing novels is managing IP, or author IP, or work IP.

So, what is the IP of commercial works?

I think visualizing the concept of IP, specifically, is equivalent to making a product and operating an APP.

The performance of the work is like the traffic of the APP. Better grades mean more traffic and higher daily life.

For the achievements of works, especially in the new book period when the number of words is gradually accumulating, many people always have an idea that if the website is willing to recommend, it will be better to arrange all the recommendations.

There is no doubt that this statement is correct. The more recommendations, the better your grades.

But this idea is too superficial and not comprehensive enough.

Arranging recommendations is equivalent to APP burning advertisements to drive traffic. The more you pull, the higher the flow.

But burning money alone can't make an APP well.

The core factor that determines the performance of APP is not the addition of drainage, but the retention.

The same number of new additions, one retained 70% the next day, and the other retained 30% the next day. It is clear who is good and who is bad.

When writing a novel, you have to keep it-because readers will lose.

Many authors ignore the loss of readers. In fact, this link is the most important, and the proportion of books abandoned is higher than most people think. Once the attraction weakens, many small white readers will rush to miss Tik Tok.

How can I put it? There are many people who abandon books and the retention rate is low. No matter how to arrange the recommendation, the score of this book can't really get better and rise steadily.

And the website arrangement recommendation also depends on retention. Preserving books can naturally attract venture capital and let the website gradually arrange more and better recommendation positions.

The survival of a work is determined by its core competitiveness.

These days, under the premise that the plot quality reaches the standard line, the more works with core competitiveness and the more authors with distinctive personal characteristics, the higher the reader's stickiness. With die-hard book lovers, even if you don't write online articles and work hard in other content-related fields, you can still gain something-this is the author's iron rice bowl.

Therefore, the authors who study the market and routines should try to figure out the changing trend of the online market and try their best to make the written works play the role of shaping the author's IP.

Only in this way, under the increasingly strong Matthew effect in online circles, can it stand up.