Donglaishun, a time-honored Chinese brand, was founded in 1903 and realized public-private partnership in 1955. 1988 Beijing Dongan Catering Company with Donglaishun brand as the core was established. The company took advantage of the old brand and set foot in the development of chain industries, semi-finished products and finished products, which injected vitality into the sustainable development of the enterprise. 1996, the headquarters of Donglaishun chain was established, and the old brand Donglaishun embarked on the franchise chain development road. 20 1 1 August, Beijing donglaishun store was reported by consumers to blend "freshly squeezed juice".