Fewer and fewer people are buying Xu Fuji because of the seriousness of food safety issues.

Everyone knows the brand Hsu Fu Ji. Looking back on the past now, the taste of Hsu Fu Ji is still the most precious memory of childhood. People like Hsu Fu Ji not only for its rich variety, but more importantly for its taste and safety.

However, even though it is a brand that people trust very much, there are times when things go wrong. After purchasing Hsu Fuji products, some consumers discovered that there were some irregular additives in them. Although these additives are not harmful to humans, How much harm can be done to the body in an instant, but it does not comply with regulations.

Food safety has always been the issue that people are most concerned about. This not only affects people's health, but also affects the credibility of products. No product can escape food safety supervision. Every parent has a negative impact on their children. They pay special attention to their diet. Once there are any adverse effects, parents will no longer choose such products.

Brand Story

In 1992, the four Xu brothers from Taiwan, China started their business in Dongguan. In 1994, the Xu Fuji brand was officially born. With 16 years of successful sales and marketing in Taiwan, With experience in brand building, we launched Hsu Fu Chi New Year Candies specially designed for the joy of the New Year, successfully leading the New Year Candy culture.

In 1997, Hsu Fu Chi innovatively launched the "counter-style" bulk sales model, achieving uniform prices for multiple categories and the convenience and ease of consumers' self-selected shopping. This shocking trend has been popular to this day.

From candies that bring joy to Hsu Fu Ji, happy Hsu Fu Ji makes you happy to eat, to using delicious food to light up happy moments, Hsu Fu Ji adheres to the inheritance of craftsmanship and ingenuity, strictly controls quality and safety, and continues to innovate and improve. Elevate and lead the trend. From Chinese and Western classic styles, daily snacks to contemporary trendy products, Xu Fuji's high-quality products are based on long-term in-depth research on Chinese people's living habits and dietary culture characteristics, and have developed diversified specialty products that can always satisfy the needs of every family member. , like to try new and fresh food habits.