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On the negative example of competition 150 words
1, Nixon Watergate Incident

1972 in the presidential election, in June 1972, five people, led by James McChord, the chief security adviser of the Nixon campaign team of the United States and the party, sneaked into the office of the Democratic National Committee at the Watergate Building in Washington, D.C., and were arrested on the spot while installing bugs and taking photos of relevant documents.

Because of this, Nixon announced his resignation the next day on August 8 1974, thus becoming the first president in American history to resign because of a scandal.

2. The dispute over advertising words between Renren car and melon seeds used car

Renren used car website was dissatisfied with the propaganda terms such as "far ahead" and "national leading" of melon seeds used car direct selling network, and sued melon seeds network to the court on the grounds of unfair competition, claiming 654.38 billion yuan.

Obviously, the advertising strategy of Guazi.com is "herd mentality". We can see that many brands use it in this way. For example, fragrant and fluttering milk tea "can circle the earth", "65,438+billion people are using Pinduoduo" and "red pot herbal tea leader". Everyone may think that it is good to use more people, so just tell people that I have the strength and choose me. Because of this, Guazi.com was sued by everyone.