In this issue, Meiye Yan Research Institute has sorted out nine new beauty products at home and abroad recently, and almost every new product has a brand-new concept. We are very surprised to find gel-like makeup powder, essence of "curiosity makes you beautiful", fruit mask that looks like you want to eat ... Perhaps the demand of consumers is the reason for the existence of the product.
★ Product efficacy: set makeup, brighten and moisturize.
★ Product concept: gel-like makeup powder
★ time to market: 20 19 10/8.
Covermark, who takes the slow work and fine work route, recently launched a base makeup product "MOISTURECOAT GEL", which subverts the common form of makeup fixing products. The texture of this honey powder is gel-like, which is more docile than conventional powdered honey powder.
It is reported that this product makes the gel form a thin film on the skin through the original leather film technology, and at the same time, it can also bring no powder feeling and is not easy to take off makeup. It should be noted that the product needs to be put on makeup with exclusive powder puff.
The product adopts the pump head, and a proper amount of gel will come out when it is gently pressed to avoid pollution.
★ Product efficacy: promote collagen regeneration, improve fine lines, dilute decree lines, replenish water and moisturize.
★ Main ingredients of the product: Fibroxyl Fuboin, micro-molecular hyaluronic acid with 5 times concentration.
★ Product concept: Zero point cream, staying up late cream, staying up late party savior.
★ Pre-sale time: 201August 2, 9.
This zero-point cream is also known as staying up late cream, which is a new product in the same series as the famous purple iron. It mainly solves the skin damage caused by long-term staying up late and is suitable for people with anti-aging and moisturizing needs. Different from the Bose component of the previous purple iron, the new component of this zero-point cream carrying the anti-aging banner is Fibroxyl Fuboin.
It is understood that composition expert WeChat official account "Yan An Tang" and Uncle Sanmu's team WeChat official account "Basic Yan Research" have also recommended it recently. Before the press release, the pre-sale volume of this new L 'Oré al product has reached 3 1905 on Taobao Tmall platform.
★ Product efficacy: hydrating, moisturizing, wrinkle removing, eye area brightening, dark circles removing, skin calming and exfoliating.
★ Main ingredients of the product: retinol, nicotinamide, hyaluronic acid, squalane, avocado extract, konjac extract and ginger extract.
★ Product concept: fruit mask, sleep mask, avocado, mild, ins wind.
★ Time to market: August 8th, 20 19.
Following the popular watermelon mask series, Glow Recipe, a Korean skin care brand, will launch brand-new avocado water-soluble retinol series masks-avocado eye sleep mask and avocado sleep mask.
Christine Chang and Sarah Lee, who used to work for L 'Oré al Group, set up Glow Recipe in May 20 17, and the brand focuses on watermelon mask series. Before that, they launched watermelon sleep mask series, watermelon moisturizing cream, watermelon jelly mask, blueberry facial cleanser and avocado sleep mask series.
According to the official introduction, these two new avocados contain mild fruit ingredients, one of which is mainly for eye care. The main core ingredients are retinol, nicotinamide, hyaluronic acid and squalane, which have the effects of moisturizing and wrinkle-removing, brightening the eye area; The other one is aimed at the facial area, which also contains retinol, and adds plant ingredients such as avocado extract and konjac extract to rejuvenate the skin.
It is worth mentioning that, unlike the traditional retinol, the retinol added in these two formulas is wrapped in more soothing ingredients to ensure the stability of retinol and reduce the irritation to the skin.
Glow Recipe packaging adopts transparent glass containers with unique shapes, following the sweetness of Koreans, focusing on pink tones, representing product ingredients with colors, making each item look girly. At the same time, the crystal-clear glass appearance, like ice cream that melts very quickly, can attract consumers' attention.
Two items will be launched in Sephora Store. It is reported that Glow Recipe watermelon mask series was sold out of stock in Sephora. I have to say that in the Korean skin care wave, this brand, which has sprung up suddenly, has attracted a large number of European and American beauty lovers with Korean skin care methods that focus on natural fruit ingredients.
★ Product efficacy: anti-aging, preventing skin aging, increasing elasticity, hydrating and moisturizing.
★ Main components of the product: sodium hyaluronate, cinnamon extract, anti-saccharification component, Rucinol.
★ Product concept: "Brain science concept combined with cell biology", anti-aging, futuristic, nanotechnology.
★ Time to market: 20 19 years 1 1 month/day.
B A is a high-end skin care line brand owned by Pola. This new product is based on "brain science concept combined with cell biology" and opens a new skin care technology.
As the third generation of the popular anti-aging beauty liquid "Grand Luxe" series, it not only has the effects of anti-aging and enhancing the elasticity of skin, but also can effectively protect skin from aging and make skin feel shiny from the inside out.
The brand focuses on the relationship between brain science and human skin. When the human brain is curious about an exciting or interesting thing, it will produce two kinds of information substances, which will act on various organs and affect the skin. By increasing the number of intracellular receptors that capture information substances, skin elasticity is further increased.
The product packaging looks very advanced. It is reported that the designer adopts three-dimensional packaging art design, which mainly expresses the gravity digital sequence that controls the natural world, and a sense of technological future is also coming. Consumers only need to take off the cover of the shell and turn the dial clockwise to use it.
According to the official introduction, the fragrance of the product is inspired by the imaginative garden. The front tone is a combination of lilac and jasmine, and the middle tone changes from floral to rich fragrance.
Writing here, the author tears two lines, hands shaking, after all, this price makes me completely understand the distance between me and the lady.
★ Product efficacy: hydrating, moisturizing, soothing skin and resisting blue light pollution.
★ Main ingredients of the product: hyaluronic acid, tamarind extract, trehalose, salvia miltiorrhiza root extract, urea, trollius chinensis and xanthan gum.
★ Product concept: anti-blue light, anti-pollution, zero cruelty and vegan.
★ Time to market: listed.
In view of the inevitable phenomenon of skin problems caused by blue light pollution in contemporary people, Chantecaille has launched a brand-new anti-blue light hyaluronic acid essence.
According to the official introduction, this new product is light and oil-free. The ingredients added with anti-radiation yeast extract can help the skin adapt to visible light and minimize the appearance of brown spots and wrinkles. Combined with hyaluronic acid, tamarind and seaweed extract, it can not only moisturize the skin, but also prevent blue light and slow down the signs of aging.
Chantecaille's products do not contain phthalate, mineral oil, palm oil, synthetic pigments and spices, etc., have not been tested by animals, and do not use animal ingredients. It is a zero-cruelty cosmetic brand.
Chantecaille is passionate about charity and is committed to providing support and education for conservation organizations around the world. In the new monochromatic eye shadow in the autumn of 20 19, * * * launched six color numbers, which are reported to be inspired by six African wild animals and the mainstream shimmering cream tones this season.
① Lion: Gold and copper color.
② Rhinoceros: olive color
③ Pangolin: dark purple and blue.
4 cheetah: warm Penang color
⑤ Elephant: taupe (flashing)
Giraffe: brown (shiny)
Each package calls for the protection of endangered African animals, and part of the proceeds will be donated to local protection organizations to contribute to the survival of the species on earth.
★ Product concept: anti-oxidation, anti-aging, enhancing skin barrier and lasting for 24 hours.
★ Main ingredients of the product: black mint PFA compound
★ Time to market: August 20 19 16.
Chanel skincare line "Le Lift" was launched in 20 13, focusing on providing a series of products to enhance skin elasticity.
This cosmetic liquid mainly has antioxidant function, combined with "black mint PFA complex" anti-aging ingredients extracted from black pepper, which has excellent antioxidant and aging care effects, and at the same time enhances the barrier function of skin.
In addition, the popular goose egg-shaped hand cream has also been added to the "Le Lift" series. In addition to the main core ingredient, Plant Essence 3.5-DA, a highly concentrated alfalfa extract has been added to make the hands more delicate and smooth.
The design is also very chic, goose egg-shaped, small and black, which is convenient for consumers to carry out. Note that the previous hand cream package was mainly white.
★ Product efficacy: reduce eye edema and dark circles.
★ Main ingredients of the product: black seaweed
★ Product concept: lace mask, black seaweed.
Time to market: August 30th, 20 19.
The black lace mask worn by Fan Shengmei played by Rulu in Ode to Joy in 20 16 was all the rage. In August this year, Givenchy will launch an eye mask. Similarly, this eye mask is also a lace crochet design, with a luxurious appearance that looks like a work of art.
It is reported that in packaging design, Givenchy cooperated with French lace manufacturers to make rare lace by using the traditional technology "river knitting machine" which has been passed down for more than 200 years. Lace uses exquisite flower patterns and the 4G logo symbolizing Givenchy.
Lace eye mask that absorbs essence can fit eyes well, and the unique ingredients in the formula have the effect of reducing eye edema and dark circles.
★ Product efficacy: lock water, moisturize, whiten and repair.
★ Main ingredients of the product: ceramide, soybean sterol, chamomile and strawberry saxifrage.
★ Product concept: milk mask, rinse mask.
★ Time to market: listed.
BCL was founded in 1979, and it owns more than 10 beauty brands. BCL is not very popular in China, but it is favored by many young female consumer groups in Japan.
BCL products always break away from convention and keep up with the trend. Whether it is the popular Saborino morning mask before or the later momopuri peach series products, they all win by creativity.
The recently launched Mowshiro milk mask is a rinse mask. Pour out the mask liquid and leave it on your face for ten minutes, then rinse it off. Chamomile and strawberry saxifragon are added to the ingredients, which has the effect of repairing skin. At the same time, ceramide, soybean sterol and sodium hyaluronate with water-locking and moisturizing effects were added.
The package is as lovely and sweet as ever. Different from the conventional mask, this mask has an opening design above it, which is convenient for consumers to control.
★ Product efficacy: moisturizing and lasting makeup setting.
★ Main ingredients: shea butter and grape seed oil.
★ Product concept: office women (OL) group
★ Time to market: 20 19 years 10 month/0 day.
Rosette's new cosmetic brand "OL-ESCUE" will launch "CremMist" and "Multi-CremCream" on October 20 19 1 day. OL-ESCUE is mainly aimed at office professional women who suffer from skin troubles after working in air conditioning for a long time (OL
W/O (water-in-oil) formula is used for the two items, which has good waterproof and sweat-proof effects and high durability. Besides, moisturizing ingredients such as shea butter are added to the ingredients, and grape leaf extract can moisturize the skin and enhance makeup.
In addition, it is reported that the product contains a refreshing musk smell, which can refresh users during work. The product is small and light, and easy to use and carry.