The situation of traditional food retailing on the Internet is not very optimistic, mainly because of the problem of consumer trust. After all, food safety needs the supervision of the food and drug departments, and without this layer, there will be less protection.
according to your problem description, you have physical stores and packaged semi-finished products for sale in supermarkets. Then you can consider using supermarket retail as the main way, supplemented by store experience, to promote prepackaged foods, such as Baijia and Master Kong have adopted similar strategies; It's just that one of them has a reputation in the entity first, and the other has a reputation in the pre-packaging first.
in the end, it's all about industrialization, which is what you call agent processing. The significance of the existence of physical stores mainly lies in the maintenance of brands, and only by industrialization can we achieve the goal that you don't have to devote yourself to the restaurant itself. However, under the premise of lacking a certain popularity, the cost of industrialization will be relatively high. It is recommended to make a reputation in the local store first, and then naturally there will be merchants coming to the door, and negotiations will also take the initiative.
if you join, it will be more laborious. One is to formulate a set of perfect rules to ensure the quality and taste of the franchise stores, but at the same time, you must keep your own special recipes confidential, and at the same time, you must maintain the brand. The relationship has changed from a simple relationship between the inn and the inn to a tripartite relationship. Therefore, it is recommended not to do it yourself. If you have the kind of right-hand man with chain management experience, you can consider it.