Nowadays, many local people don't know their local food culture. How can we promote the local food culture?

inspiration: combining with the food culture of this province and city, it can arouse the examiner's voice. Food marketing is around you and me, so we should devote ourselves to the game and be conscientious in life. Draw a train of thought, understand the current situation of food culture-diversified publicity-expand publicity.

Word-by-word manuscript sorting: For more people, local food culture is the flavor of hometown. Promoting local food culture is not only conducive to enhancing people's sense of identity with their hometown, but also allows local food to "go out" and let more people experience the charm of local food culture. Therefore, if I am allowed to carry out this publicity work, I will carry out it from the following aspects:

First, investigate and understand the publicity key points, and do a good job in the preparatory work. First, the paper questionnaire and electronic questionnaire are used to collect the reasons why people don't understand the local food culture, the food culture propaganda methods that people prefer, the food culture content that people want to know, etc. from the general public and netizens, and do a good job of collecting and sorting it out, so as to provide materials for the follow-up propaganda work. Secondly, visit and inspect the experience of food culture promotion in other cities, such as the way and content of publicity, to provide reference for local publicity.

second, innovate the publicity methods and enrich the publicity content. First, well-known bloggers Mi Zijun and Da Wei mini were hired to make a special episode of "Guangdong Hakka Flavor" by live broadcast, introducing the origin, production process, taste and taste of local delicacies such as Hakka Ai Zan, three cups of chicken and fried three treasures, which not only introduced the delicacies, but also promoted the flavor restaurant. Secondly, the Cultural Tourism Bureau will take the lead in holding a "Dongjiang Famous Chef" vocational skill competition in the food street, so that people and tourists can participate in scoring, taste famous dishes such as crystal braised pork, ancient salted chicken and Badao soup on the spot, and choose the best one according to the taste and the introduction of the host. Third, launch the activities of taking pictures of local food at will to mobilize everyone's propaganda enthusiasm. Hold the "Hakka flavor in my heart" selection activity, and call on everyone to record their family's cooking process, the local specialty snacks they like to go to and their own feelings about local food, and upload them to the WeChat official account, so as to achieve the effect of nationwide publicity and participation.

Third, the publicity work should be continued to form a normalized publicity effect. Edit and edit the live video recorded by the food culture propaganda, the short film "The Tip of Huizhou" and the wonderful moments taken by the public, upload it to Huizhou Food WeChat official account and the Internet small video platform, and push it regularly.

I believe that by participating in publicity, more people will know about the local food culture and appreciate its charm.