Besides running in the restaurant staff and adjusting the taste, the trial operation is to help the restaurant do some simple research, which can be regarded as qualitative research. In addition to the friends and relatives you specially invited to try the dishes, you can also give the people who enter the restaurant corresponding opening gifts, invite them to visit again, and ask about the dishes, some opinions on your restaurant and so on.
Generally, there are not many ingredients prepared during the trial operation. During the trial operation, you should basically determine the flow of people and the amount of ingredients to be prepared on the day of the official opening, so that there will be no shortage when the official opening.
In the last few days of trial operation, you can distribute a large number of leaflets and invite you to start tasting. General discounts try not to choose discounts, but to choose gifts to promote sales. Personally, it is not advisable to have a discount on the opening of restaurants.
The opening marketing planning of catering enterprises is the beginning of catering business activities. A good opening marketing plan can not only win a "good start" for restaurants, but also provide good reference and ideas for catering enterprises to operate chain restaurants in the future.