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What is the level of Uni-President Ginza?

Uni-President Ginza is a mid-range shopping mall.

Uni-President Ginza is a shopping mall brand under Taiwan Uni-President Group, established in 1989. With the theme of "fashion, leisure, shopping, entertainment and food", Uni-President Ginza provides diversified shopping, dining, entertainment and other services. According to international practice, shopping malls are usually divided into three levels: high-end, mid-range and low-end. Uni-President Ginza is positioned in a mid-range shopping mall, at the same level as other brands such as Shin Kong Mitsukoshi and Far Eastern Mart.

Mid-range shopping malls are usually characterized by moderate prices, a wide selection of brands, and relatively complete services and facilities. Mid-range shopping malls have a relatively broad customer base, including young people, families and the middle class. In Taiwan, Uni-President Ginza is one of the more well-known shopping mall brands, with multiple stores in Taipei, Kaohsiung, Taoyuan and other places. In order to meet the needs of different consumers, Uni-President Ginza also continuously updates and optimizes its products and services to improve consumers' shopping experience.