As the gourmet capital of China, Hangzhou has a long food culture and rich local specialties. To get rid of the dilemma of food desert, Hangzhou can develop and popularize local food from the following aspects:

1. Combining history and culture:

Hangzhou has a long history and rich cultural background. We can develop some delicious foods with local characteristics and historical traditions, such as Song Saoyu Soup and Hangzhou Sugar Roast, so that consumers can feel the history and culture of Hangzhou while enjoying the delicious food.

2. Innovating traditional cuisine:

On the basis of retaining traditional cuisine, we can try to innovate and integrate modern elements into it. For example, the West Lake vinegar fish is combined with modern cuisine to create a new food. This not only retains the local characteristics, but also meets the taste needs of modern people.

3. Develop characteristic theme restaurants:

Take the local culture of Hangzhou as the theme, develop some characteristic theme restaurants, such as tea houses and Silk Road restaurants. These restaurants can provide local specialties and attract customers through unique dining environment and atmosphere.

4. Strengthen publicity and promotion:

Strengthen the publicity and promotion of Hangzhou cuisine, and use the Internet, social media and other platforms to let more people know about Hangzhou's special cuisine. You can invite food bloggers and online celebrity to experience and promote it, so as to improve the popularity of Hangzhou cuisine.

5. Hold a food festival:

Hold a Hangzhou food festival regularly to show various special foods and attract local residents and tourists. During the food festival, activities such as food selection and food discussion can be carried out to improve the status of Hangzhou cuisine.

6. Combine with other industries:

Combine food with tourism, culture, art and other industries to develop together. For example, some tourist routes with the theme of Hangzhou's special cuisine will be launched, so that tourists can enjoy local cuisine while visiting scenic spots.

In a word, to get rid of the gourmet desert, Hangzhou needs to innovate and develop the gourmet industry from many aspects, combining local culture, history and characteristics. By promoting Hangzhou cuisine, we can attract more tourists and food lovers, thus enhancing the status and popularity of Hangzhou cuisine.