Scorpion-grilled squid made a fortune: They were tired of asking for living expenses from their families, and they couldn't stand the boring college life any longer. Hu Jiacheng and Diao Hanjing made up their minds to set up their own business to support themselves. From pushing the roadside stall to sell the unique "squid with rattan pepper flavor and iron plate", from tens of yuan on the first day, to 6 yuan a week later, and then to the last day, the average daily income remained at around 1, yuan. Along the way, they felt the happiness of development and the hardships of starting a business. They didn't leave the stall until three or four in the afternoon, basically until the early morning, and it was cold in winter. Because they were roadside stalls, the weather changes made them suffer a lot, and they stopped at one stop. Two months' push sale came to an end, and they earned 24,6 yuan. At this time, they immediately purchased 24,6 squid, and returned to their hometown half a month in advance to prepare for the processing of this batch of squid. During the Spring Festival, five stalls were scattered with friends in Huaguo Mountain, Hu Jiachen's hometown of Shehong, scattered in the mountain gate, mountainside, park, zoo and foot of the mountain, and sold for ten times in just seven days during the Spring Festival.
Hu Jiachen, a student of business administration, knows that if he wants to be successful, he must be different, and he must make his own characteristics and brands. He reads many books on business in the library and keeps looking for projects on the Internet. He accidentally discovers that there are many dishes of stone pot series in Chengdu, and chestnut is often fried by roadside with stones as the heating medium. Hu Jia went online and found that there are stones that can be heated at high temperature for sale. After several attempts, Hu Jiachen decided to try to use stones to roast squid. It is found that this roasting method is very unique and environmentally friendly, and the directly roasted squid tastes very elastic, and the roasting process is also very healthy. Finally, I found a factory and made this stone-roasted squid stove that I use now. After making the oven, Hu Jiachen found that there is no such "stone-roasted squid stove" in China and immediately registered a patent. Diao Hanjing used the advertising design knowledge she learned to design a shop sign. And their entrepreneurial stories and baked squid with volcanic rocks were displayed on the signboard of the store, giving brand connotation. Finally, through marketing promotion, they won the first coverage of various media in the country. Squid Xi Shi and his baked squid with volcanic rocks were also popular all over the network and across the country. In October 212, the roadside stall started to sell squid, and obtained the payment for Miaoshan.
In February p>213, it earned 1, sales in Miaoshan in seven days.
On March 4th, 213, Sichuan-style baked squid with volcanic rocks was created, and preparations for opening the store were launched.
in April p>213, a small shop located in Jianshe Lane with a price of 8, yuan was set aside;
In May p>213, I sold sushi and squid bibimbap for nearly two months, and obtained the funds for starting a new business;
On June 1st, 213, it officially sold baked squid with volcanic rocks, creating the first baked squid shop with volcanic rocks in China.
in June, 213 (the current month), the sales performance of monthly income in that month was over 1, yuan;
From July to September, 213, local food programs in Chengdu were reported one after another, which became a famous specialty barbecue in Chengdu.
I went to Guangdong and Qingdao for investigation in the summer vacation in September p>213. After returning to Chengdu, I decorated the shop and registered the trademark of "Shenji Stone Roast" and other patent documents for stoves.
in December, 213, it was honored as "Hunan Satellite TV makes progress every day";
Enterprise development in p>214;
in March, 214, Shenji Shikao has nearly 8 franchise stores nationwide.