at least 1 billion.

Li Ziqi (real name: Li Jiajia), born in Mianyang City, Sichuan Province in 199, is a short video creator of China mainland cuisine.

In p>215, Li Ziqi began to shoot short food videos.

in November p>216, with the short video "Lanzhou Beef Noodles", it gained wide attention.

In p>217, the team was formally established and Li Ziqi's personal brand was founded; On June 16th, he won the Top Ten Food Red People Award of Sina Weibo Super Red People Festival.

In p>218, Li Ziqi's original short video was successively awarded the creator medals of Silver and Shuojin on YouTube platform after its overseas operation.

On the evening of February 28th, p>21, 22 Sina Weibo Night was held in Shanghai, and Liziqi was awarded the annual hot person in Weibo.

Evaluation

Li Ziqi's popularity has become a "cultural phenomenon", and her videos have appropriate international communication channels and visual presentation methods. In the Internet age, there are more carriers and channels for cultural exchange and communication. Li Ziqi and his team actively use the internationally influential communication platform to release short videos that are vivid, intuitive, novel and easy to understand.

Li Ziqi seldom talks in the video, which makes the video break through the limitations of language and allows viewers to focus on the video content of about 1 minutes per episode, thus having more cross-cultural communication power.