Now many industries are doing free experience, free exchange and other services. Probably only the catering industry has been pursuing the old concept that "there is no free lunch in the world".

Many bosses who are going to open stores are full of confidence in their products, but they are worried about how to find customers. In fact, free is the best publicity. If you have enough confidence in your products, are you afraid that customers will not come again next time? At present, many restaurants have opened and launched free products.

Two core dishes are free, and other dishes are charged.

This model is actually used by many people who make hot pot and skewers at present, that is, the so-called bottom of the pot is free and the dishes are charged. There are also many people selling fried rice under the banner of eating enough. In fact, the core products are free and the dishes are charged. This model will give people a feeling of taking advantage, and if used well, it will play a role in promoting business.

3 Free Dishes Drive Charge Dishes

Choose two profitable and delicious dishes from the store, but they are not the best dishes. Generally, there are many cold dishes, which makes customers feel that dining in your store is always "cheap".

4 launch the main course

A restaurant must have a main course. The main course should be priced low, but profitable and delicious. Make this main course a must-have when you enter the store.

5 special dishes

In addition to the main course, you need to have special dishes, which is one of the indispensable marketing projects of the restaurant. How?

Set up special dishes and sell them at cost.

For food recommendation, a display board is set up at the entrance of the store, which shows the five to 10 dishes that customers order the most.

Lucky customers can get it for free.

For example, in a store, lucky seats are drawn every day, and customers sitting in designated positions can enjoy free tickets or free gifts. Another example is to set a lucky number every day, and customers who order this number can also enjoy discounts on free tickets or free gifts. For example, how many customers can enjoy the corresponding discount before each day.

Free for a specific time.

For example, you can enjoy a discount or discount when you eat at a specified time every day. Customers can enjoy free or preferential meals on their birthdays. Specific festivals can also engage in corresponding preferential activities for the corresponding people, such as free children's three-way trip on June 1, free Teachers' Day and so on.

Is the restaurant business bad? 12 marketing methods are shared with you, and the effect is overwhelming.

You can use some routines-hire people to line up.

When many consumers go to the food court or shopping center for dinner, they will feel that so many people will not choose too bad, so they will not hesitate to choose a store where many people line up.

9 clever numbers games

Many restaurants don't set prices in whole numbers. We will see many products with prices of 9.9, 9.9 yuan and 10 yuan. It seems that there is only a penny difference, but the result is quite different. Or you can order one or two super-value dishes to make customers less price-sensitive.

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