1, the name of the store is concise and the positioning is clear.
The front door is the facade of the whole store, which can not only publicize the store, but also clearly show the name, decoration style and products sold. So the store name and category are the most basic elements of the front door!
2. The simpler the font, the better.
In the door design of the store, many bosses may choose some uncommon words, artistic words and even some English fonts to express the unique style of the store. But from the perspective of communication, the easier it is to understand and identify, the faster it will spread. Abuse of traditional Chinese characters, variant Chinese characters and scrawled handwriting will only increase the cost of communication.
3, theme color and product tonality matching
A good door head must match the tonality of the product in the theme color. For example, fast food restaurants generally use red, vegetarian meals use green, western-style dinner uses gray-black and so on, so we should choose the appropriate theme color according to the tonality of the products sold in our store.
Matters needing attention in shop decoration
1, storefront door
The door head is the main part to attract customers' attention, and it is also the focus of decoration. The design of the door head should pay attention to the proportion of color and size, consider whether it matches the color required by the brand image design, and whether the size relationship between logo and the door head is coordinated.
2. The cashier's position
The color of the cashier should be combined with the color of the storefront wall and the door head. A simpler way is to set it in a dead corner or a place that does not occupy the exhibition area, just like the color of the door head.
3. Colors in the store
Personalization of decoration colors will make the store more prominent, so we should pay attention to the coordination with curtains and try to choose light colors with curtains. This design is practical and can fully reflect the inherent quality and culture.