Beichen Shopping Center was established in 1990, and reopened on September 6, 1997 after expansion, with a business area of18000m2. It is one of the largest department stores in northern Beijing, and has been designated as "Beijing Consumer Satisfaction Unit" and "Advanced Sales and Service Unit" by beijing tourism administration. Beichen shopping center follows the management policy of high quality, famous brand and low price, and provides customers with more than 80 thousand kinds of goods in 4/kloc-0 categories; Open-shelf sales account for more than 95%; Welcome guests from all directions with first-class environment, first-class goods, first-class management and first-class service; Become a large shopping center integrating shopping, food, community service and other functions.

Beichen Shopping Center, located in the Asian Games Village, is one of the most promising areas in Beijing. The storey-adding reconstruction and expansion project was implemented in May, 1996, and reopened on September 6th. The new "Beichen" has a building area of 30,463 square meters and a commercial area of18,000 square meters. Divided into five layers, open-shelf sales account for more than 95%. It is one of the largest department stores in northern Beijing.

Beichen Shopping Center will follow the management policy of high quality, famous brand and low price and the service tenet of satisfying consumers, and provide customers with more than 80,000 kinds of famous and excellent new products such as food, department stores, watches and clocks, jewelry, stationery, household appliances, clothing, shoes and hats, craft gifts and fast food. 8 escalators, omni-directional closed-circuit monitoring and fire fighting system, computer network management and other hardware facilities and convenient, fast and thoughtful service facilities; Welcome guests from all directions with first-class environment, first-class goods, first-class management and first-class service; It will become a large shopping center integrating shopping, food, community service and other functions, and show our customers the elegance of modern shopping malls.