First, fully investigate and understand the market industry trends

Before opening a mala Tang shop, it is necessary to do a good job in market research and do more questionnaires to understand the market demand of mala Tang industry. It is necessary to listen to the feedback and suggestions of consumers, what kind of products can attract consumers, be loved by consumers, what kind of decoration can grab people's attention and impress consumers, etc. It is also necessary to understand clearly.

II. Investigating the geographical location of the store

When opening a mala Tang store, the geographical location should be far-sighted. The geographical location is directly related to the amount of people flow. The people flow in the commercial street is definitely much higher than that in the ordinary block. The store address should be comprehensively selected according to the proportion of people flow and rent in the geographical location. To measure the relationship between passenger flow and rent ratio, don't give up the position with large passenger flow and many target groups because of high rent. If possible, choose the position with large passenger flow and many target consumer groups as much as possible, because the profit return it will bring you will be proportional.

Third, determine the audience and be familiar with the operation of the store

When you decide to open a mala Tang store, you must do a good job in vertical positioning, including the audience, price positioning and decoration style of the store. At present, the general audience of Mala Tang is mainly young people born in 198s and 199s, so we should publicize the store concept according to the characteristics of different groups and real-time hot spots.

whether you want to know the industry or find a suitable geographical location, you must do these homework well before entering the mala Tang industry, otherwise you will easily encounter various problems.