Pingyin County is rich in roses, and is called the "Home of Roses" in the Dictionary of Famous Places in China. The heavy red roses here not only have a long history of cultivation, but are also famous for their large petals, thick color, strong fragrance and excellent quality. At the National Symposium on Rose Production held in July 1982, experts unanimously commented that "Pingyin rose is sweet and fragrant, with positive aroma, clear, sweet and strong fragrance", and was called the "representative of traditional Chinese rose". "the representative of Chinese traditional roses". Therefore, Pingyin roses are famous in the world and have long been renowned.

Pingyin rose began when, according to the relevant parties to prove: as early as in the Tang Dynasty, there are Cuiping Mountain monks Ci Jing planted rose legend, to the Ming Dynasty, there has been the use of roses brewing good news. The Qing Dynasty "Renewal of Pingyin County Records" on the "Bamboo Branch Lyrics" said: "The gap between the ten million branches, just like the red beans to send love. The roses are as fragrant as the sea, and it is the time when the wine is ripe in every house." At this time, the rose wine of Pingyin was famous for its strong odor. So far, the oil rate and essential oil quality of Pingyin roses are ranked first in the country, and enjoy a high reputation in the domestic and international markets.