Nutritional Restaurant Startup Project Plan

In the age of continuous progress, the business plan is used more and more frequently, the business plan can help entrepreneurs to self-evaluate and clarify their ideas. Do you know the format of a business plan? Here is my compilation of nutrition restaurant business project plan, I hope it will help you.

Nutritional Restaurant Entrepreneurship Program Plan 1

First, the basic situation:

1, business name: Hong Kong style cafes

2, industry type: catering

3, the form of organization: individual businessmen

The main scope of business: the center of the county in their hometown, where the

4, business location: Anxi County, Fujian Province

Area: covers an area of about 150 square meters

Reasons for choosing the location: because the county center does not have a restaurant, the location is the concentration of traffic, convenient transportation, market prospects are very broad.

5, the entrepreneur's personal situation:

Name: Wang Yiya

Gender: female

Age: 20

Education: University

Relevant work experience: once in the restaurant part-time work, know a little how to operate, but in the future I will increase the social practice, learning and knowledge in this area.

Second, the project overview:

I am a soon-to-be-graduated college student, majoring in management, interested in business from childhood, and the family also operates tea.

Now will be graduated from the university, the job is not easy to find, want to rely on their own hobby and desire to operate, has always hoped to open a tea restaurant in their hometown, with this to develop their own.

My hometown is rich in tea, which makes me have a special emotion for tea since I was a child, and now there are a lot of food about tea gradually developed, so I have great interest in this.

According to my experience, capital situation and understanding of today's society, decided to be cautious, think twice before acting, because it is a very big risk, coupled with their own inexperience.

With the continuous improvement of living standards, the pursuit of environmental protection, the pursuit of health has become a fashionable life.

Tea has many functions that contribute to good health.

Green food can ensure people's physical and mental health, the customer first, this is our purpose.

Three, market analysis

With the steady and rapid economic growth, urban and rural residents' income levels have increased significantly, the catering market has shown a strong momentum of development.

At present, China's food and beverage market, the main Chinese-style food, Western-style food is gradually emerging, but the current scale is still small; fast food to Western-style fast food, KFC, McDonald's, Pizza Hut, etc., is the main force in the market, Chinese fast food has been booming, but the current can not fight with the "foreign fast food".

Compared to the foreign fast food specialization, branding, chain of successful marketing model.

Chinese food and beverage development is obviously a little inferior, how to occupy that part of the market, is the problem we need to solve.

With people's concern for their own health and food safety 'to improve.

And foreign fast food fried, high-energy-based food long-term consumption of obesity and other problems after exposure.

Dietary safety has become a hot topic? How to give consumers a safe and secure diet, become the theme of the future development of the catering industry.

It can be foreseen that the use of environmental protection, health, safety concepts, advocating green consumption will be the future development trend of the catering industry.

The proposal of green catering is actually the progress of social civilization, a new concept of catering culture.

In the next few years, China's catering business model will diversify, the internationalization process will be accelerated, and green catering is bound to become fashionable, which undoubtedly brings opportunities to invest in green catering.

Fourth, the market survey

1, the market outlook: the cafeteria is a relatively high-level dining places, Chinese food, including: congee, noodles, noodles, rice, dim sum, snacks, stews, barbecue, brussels sprouts, stir-fry, hot pot, and so on; Western food, including: Korean cuisine, Japanese cuisine, French cuisine, and so on, is suitable for young people pursuing a taste of life, couples, business people, college students and so on.

High-quality and diversified dishes, coupled with the membership management system and certain marketing and promotional activities, this is a high profit margins, fast return on investment project, has been a lot of investors intending to enter the catering industry's heightened attention.

2, investment standards and returns:

(1) Amount budget.

Investors can be based on the financial situation, consider opening a community store, standard store or flagship store three levels of tea restaurants, the total investment of 80,000 yuan, 100,000 yuan and 150,000 yuan, respectively.

It is best to use 70% of the total investment as the actual investment, and 30% as a reserve fund to cope with the subsequent investment after the opening as well as unexpected situations.

According to the 100,000 yuan standard store for investment, of which the store rent, 20,000 yuan (about one hundred square meters); light and not lose the modern flavor of the decoration, about 30,000 yuan; tea utensils and other equipment (tables and chairs, air conditioning, stereo), 20,000 yuan; a variety of tea, food, fruit, 20,000 yuan.

(2), revenue assessment.

Teahouse daily business 14 hours, the average daily reception of customers one hundred and fifty people, per person consumption of 25 yuan, the daily turnover of up to 3750 yuan, according to 20% of the net profit margin, the daily profit of 750 yuan, monthly profit of more than 20,000 yuan.

Investors can recover the cost in six months, the first year of profit can be more than 100,000 yuan.

3, the neighborhood peer food business survey: nearby Sha Xian snacks, Western fast food restaurants, Chinese fast food restaurants, stalls, small fry and so on.

In addition to Western-style fast-food restaurants, other restaurants are relatively poor environment, do not pay attention to health.

People's standard of living has improved, the need for material has improved and increased, the lifestyle has changed, most of the consumer concepts have increased, and the pursuit of spiritual civilization.

And within a few hundred meters there are several large shopping malls, a number of secondary schools, more helpful to the increase in customers.

Nutrition restaurant business project plan 2

First, the project:

The proposed name of the store is called "xxx fast food restaurant", is a two-person partnership. Mainly for people to provide special lunch / dinner and late-night snacks. The restaurant will be located in xxx, providing Cantonese and Hong Kong style fast food and snacks, with an area of about 100 square meters.

The store needs a start-up capital of 300,000 yuan, my own funds xx million, partners own funds xx million, loans xx million.

Second, the market analysis:

According to our recent market research, xx road near the current provision of Hong Kong-style flavor of the fast food restaurant is relatively small, relatively few direct competitors, will attract more young customers to come to the hunt for experience.

Our target customers are the white-collar workers in the nearby office buildings and the residents in the neighborhood. xx District business district has more white-collar workers, more upscale residential areas, a larger flow of people, strong spending power, high per capita consumption, which can guarantee that the store will get a sustained income.

Small store just opened, want to open the market, must be in the quality of service and product quality efforts, and to further expand the scope of business to meet the different needs of consumers. The short-term goal is to establish a firm foothold in the busy urban areas, within one year to recover the capital. The long-term goal is to gradually develop into a strong economic strength and have a certain market share of the restaurant chain company, in the many brands of the catering industry to break out of a piece of their own world, and become a famous brand in the catering industry.

Third, store design and product services:

1, store design

The store area of 100 square meters or so, the decorative tone is bright, simple, generous, plus Hong Kong-style style soft decorations, in order to highlight the atmosphere of petty sentiment. During the business period will play some soft music, to create a relaxed and happy dining environment for customers.

2, product development and pricing

Mainly the following categories:

(1), beverage series:

Special thick stocking milk tea 12 yuan/cup

Rock salt and cheese cover milk tea 15 yuan/cup

Coconut milk tea 12 yuan/cup

Acacia red bean 12 yuan/cup

Duplex milk tea 13 yuan

Original Iced Milk Tea $12/cup

Hong Kong Style Mandarin Tea $14/cup

Vitamin C Linaberry $10/cup

Salted Lemon Bubble $12/cup

Passion Fruit Bubble $15/cup

Grapefruit Bubble $13/cup

Choco $10/cup

Ovaltine $10/cup

Coconut Tea $10/cup

Coconut Tea $10/cup

Coconut Tea $10/cup

Coconut Tea $10/cup

Warm Ginger Tea RMB 10/cup

(2), Dessert Series:

Guiling Cream RMB 12/cup

Coconut Sago Dew RMB 12/cup

Red Bean Sago Dew RMB 15/cup

Mango Juice RMB 25/cup

Mango Sago Dew RMB 15/cup

Mango Ginger Dew RMB 15/cup

Mango Gummy Cream 15/cup

Mango Gummy Cream RMB 15/cup

Mango Gummy Cream RMB 15/cup

(3) Snacks:

Fried pork chop 12 yuan/pc

Curry fish ball 10 yuan/pc

Shen Ji mixed balls 15 yuan/pc

Original egg仔 13 yuan/pc

Side dish 15 yuan/pc

Deep-fried Chinese shark's fins 13 yuan/pc

(4) Chicken noodles in soup:

Chicken soup wonton 23 yuan/pc

Chicken noodle soup 23 yuan/pc/pc

Chicken noodle soup 25 yuan/pc/pc/pc

Chicken noodle soup 25 yuan/pc

Wonton noodle in chicken soup $23/bowl

Wonton noodle in chicken soup $20/bowl

Mixed ball noodle in chicken soup $22/bowl

Beef ball noodle in chicken soup $25/bowl

(5) Hong Kong style noodle/powder/congee in soup:

Tomato beef noodle in beef tendon $25/bowl

Curry noodle in fish ball soup $18/bowl

Egg noodle in soup with meal $22/bowl

Egg doll Noodle 22RMB/bowl

Noodle with Chicken Fillet Soup 25RMB/bowl

Roasted Duck Noodle 22RMB/serving

Barbecued Duck Noodle 22RMB/serving

Noodle with Hot and Sour Soup with Seafood 26RMB/serving

Beef Congee with Woofed Eggs 20RMB/serving

Congee with Duck Bone 18RMB/serving

Congee with Skinny Eggs 15RMB/serving

(6). )、Set Meals：

Roast Duck Rice NT$22/serving

Barbecued Pork Rice NT$25/serving

Pork Neck Rice NT$28/serving

Salt-Baked Chicken Legs Rice NT$30/serving

Mushroom and Marinated Pork Rice NT$22/serving

Smooth Eggs and Shrimp Rice NT$30/serving

Teriyaki Unagi Eel Rice NT$32/serving

Hometown Beef Brisket Rice 28RMB/portion

Black Pepper Pork Chop Rice 22RMB/portion

Curry Pork Chop Rice 22RMB/portion

Black Pepper Steak Rice 30RMB/portion

Teriyaki Chicken Fillet Rice 28RMB/portion

Fourth, the marketing plan

In order to attract customers, the restaurant will be through the continuous attempts to In order to attract customers, the restaurant will research and develop new varieties of products through constant experimentation. New varieties of products will become the recommended products of the week, and will be sold at special prices in the week before the launch, and will become the specialty products of the restaurant if the response is good. In order not to be recognized and surpassed, we will continue to introduce new products, holiday products and anniversary products. For example, Valentine's Day: launch couples package, Hanukkah: launch singles package. Continuously attract customers because of the characteristics, so that customers have a deep impression of the store, and gradually form a word of mouth, and become an intangible brand assets of the enterprise.

Nutrition restaurant business project plan 3

First, the market outlook

Animation characteristics of the theme of the restaurant is a relatively distinctive restaurant and party features, suitable for animation enthusiasts and the pursuit of leisure young people, couples, business people, college students and so on. Plus the current Dongguan Guancheng, Nancheng and Dongcheng areas lack of theme restaurants with animation characteristics and maid store, the first featured animation theme after the opening, will be more attractive to people from all walks of life.

Coupled with the membership management system, the promotion of certain activities, this is a profit margin and return on investment fast project, has been highly regarded by investors in the animation industry.

Second, the investment criteria and return

1, the amount of money budget

According to the state of funds, can be considered to open the independent property and rent store. Store location can be considered community store, store store or floor store, the total investment of 200,000 yuan and 300,000 yuan respectively. 50,000 as the business license and catering license fees, 70% of the total amount of funds as the actual cost of investment, including licenses, documents, decoration, purchase of objects, etc. 30% of the total amount of funds as a contingency fund for the opening of the business.

According to the 200,000 yuan standard investment, including store rent of 3,000 yuan, store area estimated at 60-70m2; decorate the store light and bright, reasonably arranged, about 30,000 yuan, kitchen equipment, simple batch of gray, open the exhaust port, the budget of 30,000 yuan; cutlery, tea utensils, and tables and chairs, stereo, air-conditioning, the budget of 20,000 yuan; a variety of food ingredients, liquor, 10,000 yuan.

Budget total **** 140,000 yuan.

2, revenue assessment

The restaurant operates 10 hours a day, according to the chef's high and low levels, divided into independent recruitment of amateur chefs and professional chefs. The average daily reception of 30 customers, each person consumes 25 yuan, daily turnover of up to 750 yuan, according to 30% of the net profit margin, daily profit of 225 yuan, monthly profit of more than 6750 yuan (excluding electricity and water labor), the budget can be recovered within a year and a half, the first year of profit of up to 70,000 yuan.

Three, pre-preparation

1, opening documents: fire, health, environmental protection, business, tax registration, registration.

2, personnel positioning and salary:

1 chef, 1 store manager, 1 clerk.

Salary:

Cook monthly salary: amateur chef 2500

Store manager monthly salary: 2000 - 3000 yuan,

Storekeeper hourly wage: 8 yuan / hour.

3, menu design: restaurant / coffee shop menu design should be designed according to the characteristics of the store, the menu can be attached to a store's promotional ads and regular activities ads.

4, cultural philosophy: including business philosophy, core values, service spirit, work attitude, goals and responsibilities.

Fourth, site selection

1, rejected the shopping district store. Business district investment costs are too large, aggravating the load of the early operation, such as Yong Hua Ting's maid store. Later will also be subject to the impact of high-grade chain stores, such as Starbucks, mother of heaven, bluebird, local fast food Zhenkongfu, less than six months can be closed.

2, out of the limited funds, the location of the two main considerations:

(1) companies, office buildings are relatively centralized lot. This section of the consumer crowd to white-collar workers, spending power is no less than the business district nearby, while the rent is much cheaper. Jiangsu's Ms. Lee in the office building on the 2nd floor of the investment of 100,000 yuan to open a cafeteria to Chinese set meals, pastries, ice cream and coffee as the main content, per capita consumption of 15 to 20 yuan, equivalent to the cost of three people to eat fried vegetables spread. And because the restaurant environment is elegant, dining near, compared with the fried dishes, the advantage is self-evident, so Ms. Lee's tea restaurant business is quite good, monthly net profit of 40,000 yuan. (But not recommended for canal-side Venture City)

(2) Residential areas or locations with a relatively high concentration of colleges and universities. If the restaurant can provide a comfortable environment under the premise of food price control in the ordinary fast-food restaurants within 150%, it can be very strong to attract couples, not at home to open up the white-collar crowd, and this type of location than the office building near the teahouse rent is low, a greater reduction in the initial investment.

Fifth, the experience of decorating

1, usually, the design of the cafeteria decoration shall be simple, bright, give people a natural, comfortable feeling. By the side of the road to be fitted with large floor-to-ceiling glass, not only allows customers to see the busy streets, but also allows pedestrians to see the elegant and generous restaurant hall; soft furnishings, lighting shall be with the color of the tables and chairs, preferably in warm tones. Decoration costs are controlled within 200 yuan / square meter.

2, decoration details. In order to enhance the quality of service, the cafeteria must also be placed in a television, an antique bookshelf; cashier's desk is best designed as a bar bar-like, on the table to put paper towels, pamphlets, printed with the address of the cafeteria lighter, cash register, etc., behind the table can be placed a variety of wines, decorations, hanging glasses, to give the customer a relaxed, thoughtful first impression.

3, personalized design. Each restaurant must have an eye-catching design, for example, in the hall on the design of a message board or sticker area, to facilitate communication between customers and restaurants, customers and customers; can also be based on the size of the site, consider adding a smoking room, children's recreation areas. Note: Inside the restaurant, be sure to do a good job of ventilation and fire prevention measures.

4, the top priority of the decoration - kitchen. Guangzhou love edge of the tea restaurant owner Ms. Feng Xin: As far as I know, some tea restaurant operators to save on renovation costs, focusing only on the renovation of the hall and private rooms, compressed kitchen renovation costs, in fact, this is a misunderstanding. Kitchen in the tea restaurant business in the early role is not obvious, because the traffic is small, but to the late, when the store dishes can attract more and more customers patronize, kitchen design is not standard, equipment backward, will likely due to the slow speed of food lead to the loss of customers.

Qualified kitchen is designed by a professional design company:

(1) must check the kitchenware factory year, product processing accuracy, steel thickness, etc., in order to protect the safety of cooking;

(2) the ground is best to install a 100 × 100 specification of the dark system of absorbent floor tiles;

(3) the kitchen should have a "double channel double door

(3) the kitchen should have a "double channel double door" to protect the staff in and out of the smooth;

(4) the kitchen and the entire area of the cafeteria ratio of not less than 1:0.3, and to sound insulation, insulation, insulation, taste;

(5) In addition, in addition to the configuration of air-conditioning system, the power supply voltage, and other equipment, must be in accordance with the specifications of a cooker to provide a 4 to 6 people to set the number of cookers.

In short, it is important to ensure that the kitchen operation is safe and environmentally friendly.

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