I started doing seafood this year. The hairy crab business I have been doing is pretty good. Since hairy crabs are a seasonal product, I thought if the store is empty when there are no hairy crabs, I would like to sell some seafood. I said that I would earn more and earn less. Firstly, I would not be idle. Secondly, I would also like to earn some rent. Before doing it, I would go to a friend’s store and study hard for a few days. Then I would also start making the equipment. After the official start I found that it was far from what I thought at first. First of all, the loss was too great. Seafood is much more difficult to raise than freshwater products. In addition, coupled with lack of experience, it was really distressing to see dead fish and shrimps every day. It was all about money! Secondly, the price is far from what I thought or what others said. The profit must be high, either the price you sell for is high or the price you purchase is low. The city I live in is a county-level city in southern Jiangsu. The local consumption level is pretty good. I have done some research before. There are no more than five large and small restaurants that specialize in seafood in the city. I thought there was no problem at first, but then I found out that as soon as the price that I originally thought was okay was released, others would start selling it at a lower price than you, so it is not feasible to sell at a higher price. The purchase price is low. It’s not realistic to go to the beach or a big market and the price is low. But after taking it a few times, I found that the little money saved was not enough for the shipping fee and people were too busy. Finally, I decided to go back to the nearby wholesale market to get it. To sum up, fresh seafood is not that easy to make, but if it is a seafood restaurant, I think it should be possible after all, there will be added value profits. I have been losing money since the beginning of the year until this month. It has only improved this month and I have started to protect my capital. If you want to make money, there is still a long way to go, so just take your time.

Profits are possible, but it requires hard work!

The profit margin of seafood is still good, but there are also many ways to choose whether it is chilled or fresh. Fresh profits are high but risks are also high. The main thing is to ensure channel stability. Otherwise it will be difficult to survive.

It depends on where it is sold and through what channels, such as wholesale, online stores, new media, or food markets. It cannot be generalized. The profits of food markets are the highest because their customers live nearby. The number of residents is relatively small. Secondly, the profits of new media are also good. They rely on passionate fans to sell goods. Fans do not care too much about the price. If the product is not too bad, it can generally last. Furthermore, there are wholesalers. They The profit is not high, but the volume is large. Whether it is an online store, a vegetable market or a new media, its goods must be purchased, so wholesalers are the most comfortable. The last is the online store. Now the competition is too fierce, and we can only lower each other's prices. Express transportation is more It's a big cost. The above is my personal opinion

Seafood losses are very high. Different seafoods have different losses. This depends on your own experience. Different processing methods have different losses. However, after excluding losses, the pricing should be a profit of no less than 50%. For example, if you purchase goods for 100 yuan, excluding losses, 20 yuan, your pricing profit should be 50% of 100 yuan, or 50 yuan, then your price should be 170 yuan. Fresh ones can be priced at double the price, which is 200 yuan. No matter how low the processing of tail goods is, it cannot be lower than 30%.

The more you sell, the more profit you will make, and the less you sell, the less profit you will make.

Costs and profits are different and have a significant relationship with the specific project you want to do in the region.

The cost of opening a seafood shop is greatly affected by the region. In coastal cities such as Qingdao, Guangdong, there are many seafood shops like food stalls on the streets, and the initial investment in opening a shop will certainly not be too high. . In addition, the local area is rich in seafood, so the purchase price will be slightly lower, and the purchase method is mostly small quantities and multiple times, so the operating cost of the store will be slightly lower. The operating area of ??a general seafood store is often more than 150 square meters, and because the consumer groups targeted by seafood stores have relatively high economic conditions and are mostly located near some prosperous business districts, the monthly store rent is approximately 30,000 yuan. Including the decoration of the store, the creation of a soft overall style and the placement of various soft furnishings and equipment, the construction of a framework model of a seafood store may cost around 600,000 yuan.

Then comes the first phase of distribution and equipment purchase. The quantity of goods sold in the first phase of a seafood store should not be too small. If a newly opened store is out of stock in the early stage of operation, it will easily have a negative impact on the store's reputation. Moreover, the purchase price of seafood will not be too low. With various seasonings and side dishes, the first phase of distribution will basically cost more than 100,000 yuan. The purchase of equipment is also quite expensive. The utensils for serving dishes alone need to be carefully selected, plus the seafood cooking equipment and breeding equipment, it will cost about 150,000 yuan.

In addition, there are some miscellaneous expenses for opening a seafood store, such as the application for licenses related to store operation and the expenses for early publicity activities. In addition, operators need to pay attention to the fact that when opening a seafood restaurant, relatively sufficient working capital must be reserved. Although the catering industry itself generates income from business, in theory, it can "fight to feed the war." However, the salary of a seafood restaurant chef and the cost of purchasing forward-looking ingredients are really expensive. In order to prevent the funds from being cut off, it is best to have a reserve fund of more than 100,000 yuan. Generally speaking, to open a mainstream seafood restaurant in the market, it is best to have a capital of about 800,000 to 1 million.

Different seafood has different profits, and the way of selling it is different, so the profits are also different. Wholesale profits are generally lower than retail profits. For example, the wholesale profit of oysters is relatively thin. To earn a few cents per piece, you must rely on quantity. However, the profit of retail oysters in the mainland is still very high. The purchase price of oysters is about 2 yuan each, and one baked at a barbecue stall can be sold for 6 yuan. Seven, seven, eight or even ten yuan.

Seafood is profitable, but it is also very hard work. You often work early in the morning and stay late at night, and the risks are relatively high. For example, the loss of fresh food is large, and the chilled food is not suitable for long-term sales. Although the loss of frozen fresh and dry goods is small, the inventory storage is very difficult. The space requirement is large

The loss is indeed very large. In order to ensure that customers can eat fresh seafood, the logistics requirements are also very high