First of all, it is certain that there was no yellow plaque in Lamian Noodles, Lanzhou long ago, and the yellow plaque only appeared in recent years. In fact, there is no great difference between Lanzhou Lamian Noodles with a yellow plaque and Lanzhou Lamian Noodles with a blue plaque, but there are still some subtle differences, slightly different. Let's talk about the differences below.

The first point; The size of the store

When I talk about this, maybe careful friends can remember that most Lanzhou Lamian Noodles stores with blue plaques are relatively small stores, while most of the stores with yellow plaques belong to medium-sized or large-sized Lamian Noodles stores. Why? Keep reading and you will get the answer.

The second point; Different business models

Generally, most of the blue plaques are owned by individuals or families, while there are many kinds of shops with yellow plaques. Generally, there are Lamian Noodles shops in franchise chain, or individual shops, and there is another special one, that is, shops that are not affiliated but are marked with a certain Lamian Noodles brand. Why? In fact, it is very simple, that is, the owner of this Lamian Noodles shop has a cooperative relationship with Lamian Noodles of a certain brand. Most of this cooperative relationship is that the owner of a Lamian Noodles store buys soup in a certain Lamian Noodles brand for a long time, so generally, Lamian Noodles of this brand will directly pay for the plaque change of this Lamian Noodles store, or pay part of the expenses.

From the description of the appeal, we can see that the basic store size of Lamian Noodles store, which generally uses yellow plaque, is larger than that of Lamian Noodles store with blue plaque. Why? Quite simply, the production and installation cost of yellow plaque is far greater than that of blue plaque. The cost of yellow plaque is very high. This plaque belongs to the category of light boxes, and the material is very expensive. Therefore, ordinary shops often choose cheaper blue plaque because of the cost.

The third point; Renovation and upgrading of storefronts

According to the first two points I said above, everyone knows the difference between the yellow plaque and the blue plaque. The blue plaque belongs to the earliest decoration style of Lamian Noodles in Lanzhou. With the branding and scale of Lamian Noodles in Lanzhou, the operators of Lamian Noodles in Lanzhou pay more attention to brand awareness, so they often increase the decoration style of the store. The most important thing about the decoration style is the production of frontispiece plaque, so everyone will see the yellow plaque, but this yellow plaque is definitely not designed casually. In fact, this yellow plaque has been designed by a special advertising company through scientific methods. You can take a closer look. The yellow plaque with red characters will be particularly eye-catching in the street, and it will be impressive. Like this type of design style, many well-known chain restaurants have this design concept.