How to write the contents of the poster Question 1: What are the contents of the poster? People (such as photos of some stars), penalty headlines, slogans and details (place and time, etc.) are generally the ones with great overall visual impact. Question 2: how to write the poster of the event is mainly the theme of the event, such as writing xx event in artistic characters, or the theme name of the event, such as xx event; Then, when decorating, you can refer to some pictures in the picture book, newspaper book, or online, draw them and decorate them. Some of them are bright in color, and there is a slogan in the middle. Simple ones are ok. Finally, you can explain the time and place of the activity. Everyone is welcome to attend. Question 3: How to write a poster? First, know the poster. Poster design is one of the manifestations of visual communication, which attracts people's attention in the first time through the composition of the layout, and obtains instant * * *, which requires designers to perfectly combine pictures, words, colors, space and other elements to show people publicity information in an appropriate form. Like advertising, it has the characteristics of introducing an object or event to the masses, so it is also an advertisement. Poster is a very common form of poster, and its language requires conciseness and the form should be novel and beautiful. It has the characteristics of advertising and commercialization. Poster is a very common form of poster, which is often used in movies, plays, competitions, cultural performances and other activities. The nature of the event, the organizer, time and place of the event should usually be clearly written in the poster. The language of the poster should be concise, and the form should be novel and beautiful. Design skills Composition skills, in addition to the contrast skills in color application, need to learn from and master, but also need to consider several contrast relationships. For example, the comparison of the thickness of composition skills, the distance of composition skills, the density of composition skills, the static and dynamic comparison of composition skills, and the comparison of composition skills between China and the West. Comparison between ancient and modern composition techniques, etc. (1) Thickness contrast of composition skills: The so-called thickness contrast refers to the colors used in the process of composition and a style formed by patterns composed of colors. In painting and calligraphy works, we know that there are meticulous brushwork and freehand brushwork, or meticulous brushwork and freehand brushwork appear on the same picture (like the paintings of Chinese painting master Qi Baishi's cabbage and Guo Guo), and this style is used in packaging composition. Some of this thickness contrast is the contrast between the main pattern and the foil pattern; Some are the contrast between the central pattern and the background pattern; Some are as rough as the wind sweeps away the residual clouds in a row, while the other side is as delicate as gossamer; Some use the calligraphy of wild grass instead of patterns, which can be seen anytime and anywhere in some wine and food packaging. Such as Miss brand dumplings and Rejoice brand shampoo. (2) The contrast of composition skills, in the composition of traditional Chinese painting landscape, we should study the close-range and middle-range perspective, while in the design of packaging, we should also take the same principle as the composition levels of several pictures in the near and far. The so-called "near" is the most eye-catching part of a picture, which is also called the first visual impact. This most eye-catching part is also the most important content to be expressed in the packaging pattern, such as the instant noodle packaging that Shuanghui first used. The first thing that breaks into people's sight is the Shuanghui trademark in a blank background and the huge white variety Shuanghui (that is, close shot) in a crimson square background. In turn, there are the smaller main characters of the running script of "Braised Beef Noodles" (it should be said that the second line of sight is also called the middle scene), the product photos that express the contents of the package (also called the third line of sight, bounded by the middle scene), and then the auxiliary corporate mascot advertising language, performance description, corporate logo, etc. This obvious sense of hierarchy is also called the three-step rule of vision, which gives consideration to people's habit of looking at a still life picture. As a designer, at the beginning of creating a picture, he should understand the theme of his appeal before production, and create an atmosphere that stands out from the crowd. Therefore, the picture I designed is like a powerful magnetic force, which tightly pulls the eyes of the campers. (3) Density contrast of composition skills: Speaking of density contrast of composition skills, this is very similar to the contrast of complexity and simplicity in color use, and it is also very similar to the flying white in Chinese painting, that is, there must be diffusion foil in the concentrated place in the pattern, and it is not appropriate to concentrate or spread all. It embodies a kind of density coordination, clear rhythm, relaxation and emptiness. At the same time, the theme is outstanding. I have seen that in many packaging designs, the whole picture is dense and colorful, with heavy color expression from the background pattern to the theme pattern, which makes people feel overwhelmed and breathless. This not only fails to beautify products and promote sales, but also does not make people bored and lack appetite. This is caused by not grasping the contrast between density and density. (4) Static and dynamic contrast in composition skills: In a pattern, we often find this phenomenon, that is, an explosive pattern or a few crazy thick lines that look casual in the background or around the name of a packaging theme, or a ribbon-shaped English or pattern, etc., nothing ... > > Question 4: How to write the advertising copy of leaflets? But I found that they were designed in a mess, whether it was typesetting or advertising copy. No wonder Luo Yonghao, an internet celebrity, said it was difficult to recruit a designer, and he couldn't find a good designer after spending 200,000 yuan a year. Later, he had to start to learn design by himself. First: the title can't frame the target group. Many leaflets are distributed on the street. In the vast sea of people, how can others feel that they are aimed at him at first sight? For example, if you treat freckles in your family, the title should read "Please pay attention to those who are troubled by freckles" or "To those who have spent a lot of money to treat freckles but haven't been cured" and "Are you still feeling inferior for freckles on your face?", followed by the subtitle, then the product appeal, customer witness, transaction proposition and finally the zero-risk commitment. Second: many leaflets are too official and look boring. For example, the copywriting of two coffee shops reads as follows: Coffee shop 1: This coffee shop is a well-known brand with nationwide chain operation, and its business scope includes coffee, tea, simple meals, exquisite Chinese food, dim sum, chess and card entertainment, among which western food includes steak, while Chinese food is mainly Cantonese and Huaiyang, advocating nature and pursuing health. The coffee shop has an elegant environment, which just reveals tranquility and refinement. It has 150 seats, including 9 business rooms and chess rooms. After more than three years of operation, we have adhered to the purpose of customer first and humanized service, and won a stable market and customer reputation. Coffee shop 2: Travellers always have fragile souls. He is looking for a piano./I saw him walk into the coffee shop and want to give it to him in E major. He only ordered a Cabella for his etudes, but love is a symphony. At this moment, people are playing etudes in E major between us at the pace of etudes, which becomes a farewell song. This was before 1849. He is Chopin. We are all travelers and met in. Obviously, to the second coffee shop. Because people who love coffee actually drink not coffee, but mood. The second coffee shop conveys a kind of emotion and culture perfectly with lyrical words, which will make many customers crazy. Third: there is no map on the leaflet design. I received such a leaflet the day before yesterday, selling tablets and mobile phones, and made several suits at attractive prices. Because there is no map and only one address is written, you know these streets are like a maze, how can I find them? So I called to ask, but the line was busy. After that, I forgot about it. You know, when people buy a product, they will have an impulsive period. If you can't get a response at that time, you may have no desire to buy after this heat. The above points are common mistakes in leaflet design. I learned a wonderful method of leaflet copywriting design from a Japanese marketing expert (Japan began to realize the importance of copywriting as early as 1992). This method caused a sensation in Japan! Let those merchants' product sales increase by at least 5 times! Question 5: How to write a copy of poster design 1. Posters are usually written on a large piece of paper. First, the title such as "Poster" or "Good News" is written in big letters at the top of the paper. The main body generally writes the specific content of the event, the time, place, method and matters needing attention, and finally writes the name and date of the organizer. 2. Posters are eye-catching, quick and easy to make. The content should be true and accurate, and the language touch should be vivid and inspiring in order to attract the masses. To facilitate reading, the length should be as short as possible. Some posters can be matched with appropriate patterns or pictures according to the content to enhance their appeal. 43. Advertisements, notices and posters all have distinct purposes, pay attention to the publicity effect, and strive to be accurate and concise. Generally speaking, advertisements are mostly used in commercial occasions, notices are used in solemn occasions and posters are used in warm occasions. Advertisements and posters can be combined with texts and pictures to enhance the publicity effect, and notices generally do not need decoration. Question 6: Remember the format and elements of writing "poster"? How to write (⊙o⊙)? Poster is a kind of poster application used when reporting or introducing news about movies, operas, acrobatics, sports and academic reports to the public. Posters are usually posted in places related to performances, or in more eye-catching places, to inform about activities. Some posters can also be broadcast on radio and television. The characteristics of a poster Posters generally have the following characteristics. (A) Advertising posters want the participation of all sectors of society, which is a kind of advertising. Some posters are designed with art to attract more people to join the activities. Posters can be published and played in the media, but most of them are posted in places where people can easily see them. Its advertising color is extremely strong. (2) Commercial posters are pre-advertising and publicity for an activity, and their purpose is to get people involved. Performance posters account for most of the posters, and performance advertisements often focus on commercial purposes. Of course, posters of academic reports are generally not commercial. Classification of Posters Generally speaking, posters can be divided into the following categories in terms of content. (1) Movie Poster This is a kind of poster that the theater announces the name, time, place and content of the movie. Some of these posters will be accompanied by simple posters to vividly draw the main characters in the film, so as to expand the publicity. (2) Posters such as art evenings, acrobatics and sports competitions, etc. These posters are similar to movie posters, and their content is a kind of performance that the audience can enjoy personally. Generally, these posters have strong participation. Posters are often designed to be novel and attractive. (3) Academic reports This is a poster for some academic activities. Generally posted in schools or related units. Academic posters have strong pertinence. The writing format and content of posters are generally composed of three parts: title, text and signature. (a) the title of the title poster is written in many ways, which can generally take the following forms: first, it is composed of the name of the language. That is, write the word "poster" in the middle of the first line. Second, the topic is directly borne by the content of the activity. Such as "dance news", "shadow news" and "ball news". Third, it can be some descriptive words. Such as "××× re-showing the charm, and ×× Temple revisiting the past". (2) The text of the poster requires that the following contents be clearly written: First, the purpose and significance of the activity. Second, the main items, time and place of the activity. Third, the specific methods of participation and some necessary precautions. (three) the name of the organizer and the date of publication of the poster on the signature request department. The above format is about the poster as a whole. In actual use, some contents can be omitted or omitted. IV Precautions for Poster Writing Posters must clearly and truly indicate the location, time and main contents of the activity. You can use some encouraging words in the article, but you can't exaggerate the facts. Poster text should be concise and clear, and the length should be short and concise. The layout of the poster can be treated artistically to attract the audience. Fan Wen's "one dollar deposit" scoops a handful of water with his hand, and the water will flow away from his fingers. I really want to save some money, but I can't dream of it in these difficult days. Ladies and gentlemen, if you have this idea, please hold a passbook, which is like a bucket. With it, the change flowing through your fingers will be saved bit by bit, and you will have a considerable sum of money before you know it. We can deposit a dollar in Chiyoda Bank. With a Chiyoda passbook, your chest will be filled with hope and your heart will soar in the sky. Comment: After World War II, Japan's economy was very depressed, and chaebol and consortia were forced to disintegrate or change their names. The prestigious Mitsubishi Bank was also renamed Bank of Chiyoda. The strangeness of the name brings about the cold and cheerless business. Teru Shimada Jin of the business department was depressed and thought hard all day, and finally came up with the strategy of "saving one dollar" in one day. However, one dollar was too little, and customers didn't make deposits at home. In this case, the Bank of Chiyoda issued this poster. The poster of "one yuan deposit" can be passed down after 50 years of dust and is praised by people. Its uniqueness is obvious to all. This poster is advertising and commercial. In order to develop and survive, banks must have the active participation of all sectors of society, and people's participation is not necessary ..... >; > Question 7: How to write a poster? Take an event poster as an example, including some items such as the theme, holding time, venue, organizer, activity process, participants, precautions, etc. (some of them can be omitted), and then Fufa arranges these contents on a piece of paper (that is, typesetting), and can also make pictures (hand-drawn, ps designed and printed or printed, which can be done). Finally, of course. Hehe, the slogans I used to do are generally short and concise, just like we used to call the results of the competition and the style of the competition. In fact, there is no slogan. I wish you success. Question 9: Promote the text content of the poster. We are going to post a poster for a school to promote it. About how to fill in the white background and attach Baidu Post Bar logo. Plus the back of One Piece and/or the cool scenes in my childhood, or the blue silhouette on the balcony in those years that can reflect youth and dream unity in short. Center horizontally and stick to the bottom line. Copywriting using ordinary objects. I love basketball, movies and chasing beautiful girls. /Love where dad goes, love you from the stars, and love gossip campus romance! Don't stick to one pattern, dream of youth! We're here! Baidu Post Bar xx Senior Middle School, Address Question 10: What are the general contents of posters? People (such as photos of some stars), penalty headlines, slogans and details (place and time, etc.) are generally the ones with great overall visual impact. Attractive poster slogan 1, every day is the king of three products, drink all the soup every time.

I spend it every day in Sanpinwang's shop. It's so delicious that I can drink the soup clean every time. Don't you want a bowl if you haven't eaten it?

2. Use the oil hot pot once.

The restaurant meets customers honestly, and from the quality point of view, consumers can see the determination of the store to be honest, have trust in the restaurant and help customers make consumption decisions quickly.

3. Call me time-honored. I'm not even 200 years old.

Numbers give people the first impression that they are accurate, and such a copy gives people the first impression that they are reliable. The subtext is to tell customers that "I can't be wrong!" .

4, the same stray dog, eat a rice ball for one night.

Directly close the distance between restaurants and customers, make use of the same situation to make consumers feel close, and add appropriate concerned marketing to make customers accept it more.

5. Happiness depends on the left and reality on the right.

The restaurant provides customers with two choices, realistic bone feeling and ideal joy. In sharp contrast, customers often choose the side that is beneficial to them.

6. Go to Shang Yi Tang after drinking soup.

It guides customers' subconscious thinking, directly makes consumers think of Shang Yi Tang when they want to drink soup, and stimulates the growth of consumers.

7, 8 points of ingredients and 2 points of work, the Chaozhou-Shantou cuisine in Jiafu is very authentic.

The copy is concise and neat, which directly reveals the core selling points of Chaozhou-Shantou cuisine in Jiafu, so that customers can clearly understand the brand characteristics. Such posters can play a very good role in raising the unit price of customers when placed in shopping malls.

8, a pound of bones and three bowls of soup.

Bone soup is delicious only when the juice is thick. Consumers can read the characteristics of sufficient materials in the process of boiling soup and the sincerity of the store from the text, and have expectations for consumption.

9. If you have a baby at home, you will eat Siebel.

Xibei restaurant tells consumers that there are treasures at home and xibei outside the home, so we should eat xibei if we cherish the treasures. Its core is that it can arouse the emotion of young family customers and directly produce the desire to consume.

10, the goddess loves to eat rice noodles, and the goddess loves to eat spicy noodles.

Not all goddesses love rice noodles. Are you a goddess? A "goddess" in line with the tonality of young people.

How to write the text of a poster? Posters generally consist of three parts: title, text and signature.

(a) the title of the title poster is written in many ways, which can generally take the following forms: first, it is composed of the name of the language. That is, write the word "poster" in the middle of the first line.

Second, the topic is directly borne by the content of the activity. Such as "dance news", "shadow news" and "ball news". Third, it can be some descriptive words. Such as "××× re-showing the charm, and ×× Temple revisiting the past".

(2) The text of the poster requires that the following contents be clearly written: the purpose and significance of the activity.

The name poster originated in Shanghai as a way of publicity. In the old days, posters were used for plays, movies and other performances and activities. People in Shanghai usually call professional drama performances "the sea", while those engaged in professional drama performances are called "going to the sea".

Perhaps because of this, people call it a "poster", which is a propaganda poster that attracts customers as the performance information of plays. Formal posters usually include the nature, organizer, time and place of the event, which are mostly used in film and television dramas and new product promotion, and are integrated by using pictures, words, colors, space and other elements.

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