Introduction A "Three Kingdoms" is a book from which the wise take merit, and the benevolent see cause and effect. What is cause and effect? In the author's opinion, it is management and the performance of management. Cultivating one's body, aligning the family, ruling the country, and leveling the world, from the individual's mind to the rise and fall of the organization (enterprise), none of them is the object of management. The wisdom of the Three Kingdoms and the essence of management in one, in the jokes, this unique "Three Kingdoms", borrowing from the past to satirize the present, can be used as a pillow side of the art of war, behind the scenes, to help the king gallop across the board, but also to do the after-dinner talk, after-dinner skit, Boqun happy smile.
Reading "Boiled Three Kingdoms", often have a sense of déjà vu, because the author can always be analyzed from different perspectives, "contrary to the original" very different views. It is interesting. The author skillfully to people *** know the characters of the Three Kingdoms as a carrier, the market management, marketing of all kinds of reasoning permeated in a story, explaining the popularity of the fast, so that readers in the smile in the enlightenment, after a laugh, you learn how to understand that a difficult problem. It has substance. This book has a high strategic value. Though it is categorized as a "management book", it is actually a "market strategy" book which is more than a general management book. It has characteristics. The author's conception is ingenious, "integrating the wisdom of the Three Kingdoms and the essence of management in one, and putting the most important reason in the laughter", and turning a series of theoretical points of economics, marketing, and management into simpler and more difficult ones, and transforming "seriousness" into "flirtatious humor". "flirting with humor", also Zhuang and harmonious, elegant and vulgar **** appreciation, especially suitable for readers seeking new and different seek living and interesting appetite. In addition, the author with its profound knowledge and rich information, through the mouth of the "three characters", cited, the East and West of the market strategy essence "cooking" in a furnace, the wonderful theory, coupled with the literary style of narration, so that readers can enjoy the meal.
Management is a field that requires pragmatism, and management science is also a study that requires pragmatism. Mr. Cheng Junyi's writing style of human resource management and marketing management, in which he describes the problems and countermeasures encountered in these fields, seems to be absurd, but in fact, it has a deeper meaning.
After the Boiled Three Kingdoms, Mr. Cheng Junyi is once again talking about Journey to the West. The Monkey King is a Good Employee, which will be released in early September, is a magical deciphering of the traditional Chinese culture and combines with the modern human resource management, which is a realistic and profound guidance for the self-improvement and team building in life. Let's retrace our steps with the journey of the Wukong and retrace our steps on the road to the West.