Juhua launched the pre-sale of German hairy crabs on August 8, 200013, which attracted nearly 20,000 consumers to join the group in just a few days, and booked 35,000 copies of more than 300,000 hairy crabs with a total turnover of more than 9 million yuan.

"Because hairy crabs are living, a series of live animal and plant inspection and quarantine procedures are needed when importing, and the scale is so huge that our plan is too optimistic. At the same time, it takes more time to connect the pre-sale model with traditional trade methods. " Xing Dian, president of Juhua, said.

Xing epilepsy revealed that after the application submitted by the German Ministry of Agriculture is approved, Juhua will also launch a group purchase to let everyone taste the pure German hairy crabs.

Yesterday, Juhua said that due to the thoughtlessness of the first large-scale import process of German hairy crabs, the group purchase initiated before could not be delivered on time as originally planned. To this end, Juhua apologized to consumers, promised to fully refund the purchase price of 9 million yuan to consumers who placed orders, and additionally compensated consumers with 30% of the order amount in cash this week. The total compensation is expected to be nearly 3 million yuan.