520 activity scene planning plan sample (selected 5 articles)

In order to ensure that the activity is carried out scientifically and orderly, it is often necessary to formulate an activity plan in advance. The activity plan is a comprehensive consideration of the activities related A written plan developed after factors. What formats should you pay attention to when writing an activity plan? The following are the 520 event scene planning plan examples (selected 5 articles) that I compiled. I hope it can help everyone.

520 event scene planning plan 1

1. Activity theme:

"Times are silent, true love is eternal"

2. Activity time :

Sunday, May 20, 20xx 19:30-22:00

3. Event location:

xx Bar

4. Activity format:

Men and women cooperate.

5. Activity scale:

About 33 people

6. Activity process:

1. "Find the goddess in your heart" < /p>

1. Through the introduction of the guests, the guests choose their favorite person.

2. If both men and women agree, the first round of speed dating is successful. In the remaining second round of the speed dating game, a man and a woman must cooperate to get a big gift. The 4 big gifts can only be played by a male and female pair. Be cooperative. After the men and women are in a group, they cannot leave each other. Leaving each other will be considered as an abandonment. There will be no gifts and they will not be able to play the next round of the game.

2. "Group versus handsome guys and beauties"

Everyone is divided into 2 groups. The Cowherd Team and the Weaver Girl Team. Each team consists of 6 pairs of men and women plus one man. The game is that each group eliminates one pair in each game and finally forms 3 teams, and the one who ranks first can get a big gift. Second place. Third place

1. The Cowherd carries the Weaver Girl

The rules of the game are played in groups. One of them blindfolds and carries his partner on his back, and the other party is responsible for commanding. According to the rules of the game Along the way, you have to pick up the arranged items. The rule is that the man squats down and the woman picks up the roses. The group that successfully passes and takes the least time will receive a small gift.

2. Intellectual surfing, race against time game

In each group, there are two pairs of men and women sitting on stools and the man standing on the wall opposite to pick up roses. The woman in each group asks some questions to the other man. If you answer correctly, you can take one step. If you know that the man can give the rose to the woman, you are the winner. The group that answers the most questions correctly will receive a small gift. Those who fail are eliminated.

3. Love song duet

The host will say a word. Like love, one pair for each group on site. During the competition, participants freely use their strengths and strive to express themselves. The group that sings the most love songs that begin with love will receive a small gift. Those who fail to answer correctly 5 times will be eliminated.

4. 520 Couple Winner pk

Each winning couple will be ranked first, second and third in pk

3 pairs couple. Feed each other watermelon. The man covered his eyes. Each group of women gave blind orders to the other group. Look at the pair who will win if they eat the watermelon. The winning team will receive a small gift. Those who fail are eliminated. The man stood by the wall while the woman immediately pulled on the red rope. As long as a man can hold your hand, he wins.

5. Love at first sight.

The primary and secondary people say three idioms: men' must do three different actions as required. The man writes it on the woman's hand. The woman who guesses more will win, and the one who fails will be eliminated.

6. Four different images

Men and women in each team talk about what they want to learn from each other. Which team can be male or female and ask the male to guess. If you guess correctly and fail three times, you will be eliminated. That leaves the last three pairs. Let's see which team wins. They can give the remaining team a game so that they can actually win third place. The winner is with that team. Let me tell everyone that I won first place in the event. 520 event scene planning plan 2

1. Background analysis

May 20, the abbreviation "520", the homophonic meaning of "I love you".

As the first day with hype after the May Day promotion, we plan to use the 520 concept to tap into the market potential that has not been tapped by the May Day event, and provide sales terminals that are fighting in the fierce competition this year. A helping hand. At the same time, it avoids the promotion peak of competing products and serves as a link and smooth connection between the May Day promotion and the summer promotion.

Double Tiger 520 - for the theme promotion of Love Home, 200 selected stores across the country have been selected to carry out this activity. This activity is supplemented by sales promotion, through media and terminal publicity, to enhance the brand image and make up for 5 ·1 Brand damage caused by price war.

2. Activity theme

This year’s 520·Which bed will you sleep on?

——Shuanghu Furniture Brands 20xx Love Theme Promotion

3. Theme Hype

This year’s 520·Which Bed Are You Sleeping Theme

Phases: Phase 1, Phase 2, Phase 3, Phase 4

Time:

The project raised issues online and offline, causing public opinion hot spots Hype the issue, guide the issue in a positive direction and introduce the Double Tiger bed, talk about the functions of the Double Tiger bed, its benefits for sleep, etc. to guide the discussion on this year's 520. Did you sleep on the Double Tiger bed?

4. Event time

20xx.5.17-5.20

5. Event content

First prize: 1 iPad mini< /p>

Second Prize: 5 iPod Nanos

Third Prize: 10 Polaroid Cameras This project can start publicity on May 12th

"Long Changhao" "Cars escort love" During the event, after purchasing any Shuanghu products and filling in personal information and wedding date, location, etc., you can participate in the Hummer as wedding car lottery. The winner can use Shuanghu Hummer, and the use date will be the date filled in.

"This year is 520, which bed will you sleep in?" The viral video company shot micro videos and love manual four-frame comics to promote the project on the Internet. The company directly promoted the project.

《Your Big Bed》

1. We recommend you to buy a double tiger bed and enjoy a happy life;

2. Are you satisfied with your current bed? Not satisfied? Then come and design a bed that you like;

3. Participate in the "Your Big Bed" design competition and have the opportunity to receive a set of your own designed big bed from Shuanghu Furniture. ;

The in-store group purchase project Shuanghu 520 is a value-preserver. During the event, if you purchase Shuanghu furniture products, the full payment will be paid. That is, from the date of payment to the date of installation, you can enjoy the full payment. 1‰ daily interest rate cashback. This group buying project can be held from May 17th to 20th. Customers with group buying tickets can enjoy the group buying price, and customers without tickets can purchase at the normal price.

Buy a large bed and get free high-quality wedding home textiles. Buy a regular-priced large bed and mattress during the event and you will get a set of high-quality wedding home textiles;

Buy furniture and get free home appliances. Buy regular-priced large beds and mattresses during the event and get a set of high-quality wedding home textiles. For products priced over RMB 8,000, a juicer will be given for free.

During the event, if you purchase regular-priced products over 12,000 yuan, you will get a microwave oven for free.

During the event, if you purchase regular-priced products over 18,000 yuan, you will get a fully automatic washing machine for free.

During the event, you will get a free hanging air conditioner when you purchase regular-priced products worth RMB 28,000 or more.

The whole city shows love. During the event, consumers who purchase Shuanghu products in stores will have the opportunity to enjoy outdoor billboards or bus stop signs in the city for 3 days. It can be used to express love to your loved one, propose marriage, etc. If there are a large number of participants, this activity may be conducted in the form of a lottery. Qualified specialty stores can participate in this activity, and they need to provide 1 or 2 cities. The cost of screen replacement will be borne by the specialty store.

1. Say your love loudly and win an iPad gift.

2. Go to Shuanghu and use an extended Hummer as a wedding car.

3. Buy furniture and get home appliances delivered to your family in one stop.

6. Event products

The products in this event are all May Day promotional products.

7. Terminal activity execution nodes

Time matters

5.6 The market center issues a plan

5.6 The company’s promotional activity material template is issued.

5.8 Each branch will hold a project communication meeting: understand, be familiar with, and master the significance and implementation points of this event, deeply understand the spirit and content of the plan, and make relevant work deployment and plan presentations to the event store.

5.10 Finalize promotional materials for each district.

5.10-5.12 Production of promotional materials for each specialty store

5.12 ??peripheral publicity implementation.

Activities will be carried out from 5.17 to 5.20.

5.30 Activity evaluation submission.

8. Activity Organization

Functional person in charge of the working group

General Commander

1. Responsible for the decision-making of this event.

2. Responsible for the appointment and work allocation of the working group.

3. Responsible for government coordination.

Public Relations Group

1. Responsible for the approval of event procedures.

2. Responsible for the implementation and approval of event venues.

3. Responsible for the approval of floats, arches, floats, and x teams.

4. Responsible for activity follow-up.

Publicity Team

1. Arrange the advertising cycle according to the advertising schedule.

2. Create advertising materials based on the advertising design template.

3. Supervise the release and implementation of advertisements.

4. Organizational arrangements for temporary promotion personnel and waist drum team personnel.

Product Group

1. Responsible for the implementation of promotional products.

2. Responsible for the statistics of slow-moving items as this special sale item.

Sales Group

1. Responsible for event product pricing.

2. Responsible for the publicity and execution of the details of this event.

3. Responsible for order statistics and tracking.

9. List of materials

10. Store atmosphere layout 520 event scene planning plan 3

Event time: May 20 (Sunday x)-21 (week x).

Activity theme: Yuanding X520 shopping spree.

Activity content:

1. Shopping will give you a romantic mood

During the activity, anyone who purchases a total of 500 yuan (gold jewelry/home appliances/cigarettes) in X shopping mall on the same day If you spend over RMB 1,500 on wine), you will receive a free chocolate (valued at RMB 10.5) or a rose (valued at RMB 5).

The cumulative purchase of the day is over RMB 3,000 (over RMB 8,000 in gold jewelry/home appliances/cigarettes and wine). , give Laoshu Coffee a 50 yuan cash coupon.

2. True confession, romantic hand-in-hand

During the event, X internal broadcast opened an on-demand hotline, and couples can express their true feelings to him or her through true confession. You can request a song for your loved one, or you can walk into our recording studio and sing a song for your loved one, and we can play it regularly for you. You can imagine how romantic and emotional it must be when you and your loved one walk hand in hand into .

3. Atmosphere Creation

During the event, the music in the store will all play some love songs and X’s Valentine’s Day promotions, and from time to time send out X’s wishes to all the lovers in the world. Remind people who walk into X that Valentine’s Day is here and it’s time to pick a souvenir for your loved one to boost sales during the event.

4. Event publicity

1. Television, radio, newspapers, publicity

2. SMS publicity

3. Event sign

5. Cost budget

1. Gift cost: estimated to be 25,000 yuan

2. SMS cost: 2,500 yuan

3. Other expenses: 1,000 yuan 520 event scene planning plan 4

1. Activity background

May 20, Internet Valentine’s Day is a love festival in the information age, scheduled in May every year 20th and May 21st. The festival originated from the close connection between "520" and "Internet Lover" in singer Fan Xiaoxuan's "Digital Love", which is compared to "I love you", and the musician Wu Yulong's online song. Later, "521" was gradually given the meaning of "I do, I love you" by couples. "Internet Valentine's Day" is also known as "Auspicious Wedding Day", "Confession Day", "Coquettish Day" and "Courtship Day".

In this youthful, spiritual and implicit festival, "520 (521) 1314 I love you (I will) for the rest of my life" is its classic digital quotation, Wu Yulong's "Internet Lover" A holiday staple. In these two days, people boldly say (show) love through (mobile phones, PC traditional) Internet (using VX, QQ, Weibo, forums, etc. as platforms) or mobile phone text messages, and even send gifts (red envelopes) to express love and go on blind dates to find love. There are even countless couples getting together to register for marriage and hold grand wedding banquets. Many businesses are also taking advantage of the situation to carry out group buying, discounts and other promotional activities, setting off a wave of holiday craze both online and offline.

2. Activity theme

"Xinyu Xingwang" uses the romantic star to make a sincere wish to continue the fate of the previous life with him (her).

3. Purpose of the event

1. Ultimate purpose: to increase product sales;

2. Direct purpose: to increase brand awareness and reputation through the event; < /p>

IV. Event Time

May 10th-May 20th

V. Event Location

XX Jewelry North China The selling points of the district

6. Organizer

XX Jewelry Co., Ltd.

7. Event details

Divided into three parts:

1. Dedicated to lovers who can spend Valentine’s Day to perfection;

2. Dedicated to lovers who cannot spend Valentine’s Day to perfection;

3. Dedicated to single nobles.

The details are as follows:

1. Dedicated to lovers who can spend Valentine’s Day to the fullest

Compose a romantic song with him (her) Poems, make a sacred covenant with him (her), share the language deep in the soul with him (her), hold hands with his (her) wife in this life, and continue the fate of the previous life. .

Recommended: "Whisper from the Heart"

2. Dedicated to lovers who can't spend Valentine's Day completely

There is you and he (her), The unchanging true feelings and eternal expectations are just because love is in our hearts. Send him and give you a common blessing, it will come true, because it is the incarnation of love.

Recommended: "Heart Sea"

3. Dedicated to single nobles

In the days when the colorful discs come in pairs, let us temporarily put down our burdens, Let’s have a date with the shooting star. I believe it will fly with our wishes to the place where our dreams come true.

Recommended: "Angel's Kiss"

Activity Highlight 1

"Heart Words and Star Wishes"

To your ( She) made a sincere vow to let the shooting stars carry your true feelings and pass through every corner of the world. I believe that the dreams in your heart will definitely come true.

Props preparation: Meteorite, placed in a delicate glass box, represents one hundredth, one thousandth, one ten thousandth, one billionth of the eternal love of the meteor.

Activity Highlight 2

"Recruitment for Declarations of True Love"

Participants fill in your declaration to him (her) in the card we specially made for you On May X, we will select the most creative declaration, the most touching declaration, and the most romantic declaration. 520 event scene planning plan 5

Image activity

1. 520 Love TA, give TA a home

Post keywords containing the keywords Love TA, Give TA a home ’s blog post, follow the official Weibo, and retweet @ to three friends, you will have the opportunity to participate in the 520 Sweet Nanjing IKEA trip with your beloved TA for free. (Limited to 10 pairs)

2. 520 Sweet DIY

On the afternoon of May 20th, join Baida Lepuson to DIY a unique sweetness in the world for your beloved. Let’s have cake! If you love her, give her the best! Event location: in front of the ONLY hall on the second floor. Special thanks to: Crown Cake

3. 520 Happy Crosstalk Party

From now until May 18, follow the official Weibo and @retweet three friends to have a chance to win the weekend 2 tickets for the cross talk stage. 520 Bring your beloved TA and laugh together! Collection location: Main service desk on the first floor.

Event time

May 18th

Event content

1. Sweet Valentine’s Day, 30% off for orders over 50%

< p> During the event, customers can get a discount of 30% off for purchases over 50% of clothing items, 60% off for purchases over 100%, and so on, with no upper limit. Men's and women's clothing, men's and women's shoes, wool and cashmere, home underwear, bedding and children's products, luggage and leather goods, some young ladies' clothing, a few brands and special products will not participate in the event. The same full discount rule does not accumulate across floors or special halls. Please refer to the notices of each special hall for details.

2. 520 Sweet Happiness Gift

During the event, customers who purchase clothing products with actual cash payment of 800 yuan or more will receive a Dragon Photography Voucher worth 1,088 yuan, and customers who spend 500 yuan or more will receive a Dragon Photography Voucher. A wedding gift certificate worth 880 yuan for photography. For purchases over RMB 200, you will receive 2 tickets to the weekend cross talk stage. A single ticket can only be given once, no accumulation, no repeated gifts, the quantity is limited, and the gifts are available while supplies last. Gift-giving location: Main service desk on the first floor.

During the event, customers who spend 800 yuan or more in cash on clothing items will receive a free Munchiki doll or 2 movie tickets; those who spend 600 yuan or more will receive a Lin Qingxuan bear soap; and those who spend 300 yuan or more will receive a mini green mini A potted plant. Only one gift is allowed for a single ticket, no accumulation, no repeated gifts, the quantity is limited, and the gifts are subject to the actual gift. Gift-giving location: Next to the Dayiyan Hall of the shopping mall on the third floor.

During the event, customers who purchase inlay-type products by paying cash of RMB 1,000 or more will receive a box of Yikou Lotus as a gift. A single ticket can only be given once, and there will be no cumulative and repeated gifts. The quantity is limited and while supplies last. The actual gift shall prevail. Gift-giving location: Shopping mall office on the first floor.

3. Sweet happiness

During the event, customers who hold a CCB credit card to purchase clothing and cosmetics on the same day will receive a 50-yuan stored value bonus if the cumulative spending on a single card exceeds 500 yuan (inclusive). 1 card, jewelry, jade, home appliances, get a 50 yuan top 100 stored-value card when you spend 1,000 yuan on a single card on the same day, only 2 cards can be given on the same day, the quantity is limited, first come first served, while supplies last. Gift location: Main service desk on the first floor.

During the event, customers who use ICBC credit cards to purchase clothing and cosmetics will receive a three-piece cleaning and care set if the cumulative purchase of 800 yuan (inclusive) on a single card on the same day. The gift is subject to the actual product. The quantity is limited and supplies last. That's all. Gift location: Main service desk on the first floor.

4. 40 off for purchases over 200

5. Discount of 15 yuan per gram on Yayi and Ming brand yellow platinum

6. Lucky 90 points for shopping on weekends Half the money

7. Youngor’s first summer appreciation party starts at 50 yuan

8. Bada Le Pusheng home appliances are full of freezing power. ;