Second, the signing of the contract. No matter how long the contract is, be sure to read it carefully. Before signing it, you should try your best not to miss any details, focusing on the joining fee, the service provided by the snack brand and the part you need to bear, so as to prevent being cheated.
Third, the location of the store. It's good to choose a place with a large number of people, but it also depends on the audience, and the address of the store should be chosen according to the audience of the product.
Fourth, the decoration of the store. Some people think that the decoration must be high-end atmosphere, and some people think that it is not too clean, but it is not. The cleanliness of the facade is the first priority, especially in the catering industry. But the decoration of the shop can't be left behind, because the facade of the shop represents the first impression to customers. Decoration doesn't need to be so high-end, many people won't care too much about it, but it can't be too simple, and the impression will be greatly reduced. It is best to conform to the brand image. .
5. Pricing of products. The pricing of products is a science. If it is too high, it will lead to high single product income, but less passenger flow, which will give people a feeling of bleak autumn wind and easily lead to less and less passenger flow. Too low will lead to more passenger traffic, but the income of a single product is low, and it is easy to be suspected of being a liar. Therefore, we should price the products according to the types of products, the audience and the general price of the market, and we should also grasp the balance between pricing levels.
Six, publicity and marketing activities planning. Military strategists are most afraid to fight unprepared wars, and so are shops. It is necessary to make a comprehensive investigation in advance and determine the marketing plan, publicity method and future direction.
You can refer to the six-step joining method.