How should we do activities to promote the opening of a new pot-stewed meal shop? In fact, don't sell things directly at a discount, just as you have been kind to a person, and he won't cherish it. When you don't discount, you are said to be a bad person, and your business is even worse. But what should you do if you don't give discounts and discounts to customers, and it's hard to attract customers, so that customers can take advantage and cherish them?
Now let me share with you the practice of the pot-stewed restaurant. In fact, the opening activities are very simple, such as flower baskets, activity posters, and food tasting. These are all enlarged at the door, attracting popularity first. If the new store does not offer discounts, it will give discount coupons for three to seven days, and if it is over 10 yuan, it will give you 10 yuan, and the next consumption will be deducted from 20 yuan. This is to keep buying again within one month of opening. Customers think this is a 50% discount, which is very attractive. In fact, it is a 7.8% discount. After the delivery of coupons for the opening of the previous week, the real annual discount will be pushed. At the beginning, we said that no one cherishes what is easy to get, and customers should strive for discounts. We can adopt the form of stored-value members, for example, charging 300 yuan and enjoying 8.8% discount for the whole year. It is also a member, why are some stores difficult to push? Just because the time is wrong, the membership should be aimed at old customers, customers who have already bought back, and customers who love to buy your things. You will promote it in the form of membership. Why don't customers do it? In the customer's view, this is a discount that he earned by spending money. He can continue to enjoy the discount only after he has spent the money. The customer does take advantage, but he doesn't think he is trying to take advantage. It's like telling your child that he must complete the assigned task and give it directly to the child, which is to harm him. The reason is the same.
The above are some shop-opening skills I share with you, hoping to help!