First of all, the product features, to say that you are promoting the product and other similar products how different, do not underestimate the consumer's judgment, they only accept their interest in the yogurt. Specifically, you recommend the yogurt contains beneficial ingredients (high calcium, low sugar, probiotics ......). Secondly, the brand, which is subject to geographical division, in different markets consumers will accept different brands (except for national brands, such as Mengniu, Yili). Finally, it is targeted, that is, the characteristics of the people who drink yogurt, in short, which is a classification of people will drink yogurt (the elderly, children, women ......). The first is to see these potential customers to seriously explain the introduction, because they are the mainstream of consumption of this product.