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What is new media and how to define it?

News media, also known as mass media, is a concept that emerged after the 1920s. Generally speaking, news media includes paper media (newspapers and periodicals) and electronic media (radio, television). With the rise of the Internet, the network as a "new electronic media" has gradually become a new media type. Typical news media websites: Xinbao.com, Phoenix.com, Tencent News, NetEase News, Sohu News, etc.

News media in the modern sense has become a dominant cultural way of existence in modern society - news media culture. News media culture has had a significant impact on people's psychological characteristics, behavioral structure, attitude tendencies, etc., causing great changes in contemporary people's life forms, content and even ways of thinking.

With the deepening of the era of news media communication, mass media not only plays social functions such as transmitting information and providing entertainment in contemporary society, but also constantly changes people's values ??and lifestyles, shaping social public affairs* **Life, it continuously provides a series of guiding social and public values ????for the development and progress of the entire society, and creates a highly popular media discourse system. Media texts have increasingly become the basis for modern people’s spiritual consumption. important form. As a result, news media has become a ubiquitous cultural existence in modern society due to its large social coverage and huge influence on people. News media culture refers to a cultural phenomenon unique to modern society with mass media as the carrier and media expression as the basic feature.

The main functions and effects of news media

The media mainly has the following five functions:

1. Monitoring the social environment

2. Coordinate social relations

3. Inherit culture

4. Provide entertainment

5. Media in free society and centralized society

In centralized society In society, the media is controlled by an authoritarian government and serves the government. The media's "news reports" are often misinterpreted as "propaganda" in authoritarian societies, and they mainly reflect the voice of the government rather than the voice of the people.

Social Responsibility of News Media

The social responsibility of the media is determined by its political and social attributes. To be precise, the social responsibility of the media includes both political responsibility and moral responsibility.