The development and growth of Yidiandian Milk Tea can be said to be smooth, and copied stores are also opening in an orderly manner; however, in the process of development and growth, Yidiandian Milk Tea has been maliciously imitated by its peers, and copycat brands abound. Yes, it has caused great damage to the brand image of Diandian Milk Tea. Here is a list of common scams in the Diandian Milk Tea franchise to help everyone understand the franchise traps.
1. Milk tea franchise scammers often propose so-called safe exit plans, promising that milk tea franchisees can return the goods to the scammer company if they no longer want to do it in the future. In fact, this is a false promise. The scammer just wants to defraud you of the franchise fee. In the future, returns will only refund the goods you ordered again with cash, not the goods the scammer bought for you. The milk tea franchise fee will not be refunded. And when returning goods, you can only purchase goods at a 30% discount, and return goods at a 10% or 30% discount. You also have to bear the return handling fee and other fees stipulated by the scammers. There is not much cash left in your hands.
2. In order to defraud more franchise fees, they often place several franchisees in the promised franchise protection area. Milk tea franchise scammers will hide all the information about real franchisees. After the victims find out, they will argue with them. Milk tea franchise scammers will also use various excuses, even arrogant attitudes, to play around with the victims.
3. Scammers often propose so-called safe exit plans, promising that milk tea franchisees can return the goods to the scammer company if they no longer want to do it in the future. In fact, this is a false promise. Basically, scammers will only refund the goods you ordered again with cash, not the goods the other party bought for you. The milk tea franchise fee will not be refunded. Adding depreciation fees, handling fees, etc., there is not much cash left.
4. Scammers will devise many traps to attract you to join, including free distribution. For example, if you pay a franchise fee of 10,000 to 50,000 yuan, the scammer company will sell you 20,000 yuan of goods for free. On the surface, the scammer company gave franchisees an extra 0 to 50,000 yuan worth of goods. In fact, the scammers distribute goods to franchisees at the so-called guided sales price, and the actual cost is only a few thousand yuan.
5. Milk tea franchise scammers promise that the fees paid can be refunded, such as: milk tea shop franchise fees, contract performance fees, and decoration costs. At the same time, it will be stipulated how much the cumulative purchase amount will be, and how much fees will be refunded until all is returned. On the surface, it seems fair. In fact, the scammer only wants to defraud you of the milk tea franchise fee, and has no consideration for long-term cooperation with you. Even if he endures the extremely high purchase price and gets back part of the paid fee through accumulated purchases, it is still a mistake. With sheep, scammers will get more generous fraudulent profits from your cumulative purchases.
6. Scammers will also promise free store image design just like regular companies, but they give all franchisees the same design plan, which cannot be applied at all during decoration. Formal companies, on the other hand, design different plans based on the different stores of each franchisee, making them personalized without losing the overall style. This kind of lack of creative design scheme will reduce the overall image of the store, not only make you lose customers, but also lose your decoration expenses.
7. Many milk tea brands claim to have unified quality and require the purchase of designated equipment and designated raw materials. However, these prices are often ridiculously high, and many people feel cheated after joining. In fact, the milk tea technology and taste of major brands are not much different now, and the equipment and raw materials can be purchased in professional markets.
Hope to adopt it, thank you!