Good book recommendation: entrepreneurship must read the top ten must-see classic books
Based on the network heat entrepreneurial books and combined with their own entrepreneurial experience as well as reading experience, to share with you a list of 10 very useful entrepreneurs, if you also want to start a business, you can read, I hope to help you.
1. "Business Sage"
The road of entrepreneurship is destined to be extraordinary, and the "Business Sage" is used to heal the sick, inspirational, cure stupidity, wide state of mind of the good book, known as the business community "Journey to the West". The author Hou Quansheng is China's outstanding private entrepreneurs, the world's outstanding Chinese businessmen, with the main character of the novel, Weidaren, has a legendary life, through the author's experience, you can learn how to succeed in different people and industries, and at the same time, also learned a lot of business experience and life wisdom.
2. From 0 to 1
In this book, Peter Thiel explains in detail his own entrepreneurial process and experience. He also spans philosophy, history, economics, and many other fields to help explain the pulse of how the world operates, share the logic of business and future development, and contemplate the secrets of going from 0 to 1 and finding value and opportunity in unexpected places.
3. The 21 Laws of Leadership
If you need to learn and refine about leadership, then this book is a must-read. To develop your leadership, you must do everything well. But no one can do the 21 laws, but we can build a team, and if the individual is not perfect, the team can be perfect.
4. "A book to read and understand the financial report"
The financial report reflects the economic activities of an enterprise, including the operation, investment and financing of the three aspects of the situation. The author introduces financial analysis methods such as homotypic analysis, ratio analysis, trend analysis, comparative analysis, etc., to analyze the relationship and internal logic between several statements. This book is grounded and easy to start, suitable for novice whites to learn.
5. "OKR work method"
Very recommended for leaders to read a book! Through the knowledge in the book to understand how to mobilize the team's motivation and assess the performance of the work.
6. "Growth Hackers"
This book focuses on 2 marketing methods in depth from the user's point of view: the free model and momentum marketing. I think it's very helpful for user growth people, it will show you what real user growth is.
7. "Positioning"
If you read only one marketing book, you should read "Positioning", which is a very insightful and unique book, and is one of the must-read books for all entrepreneurs and managers. Definitely will give you a sense of enlightenment.
8. Influence
This book covers six principles of influence, including reciprocity, commitment, social recognition, hobby, power, and scarcity. The six principles are explained in detail through numerous experimental results and logical reasoning. The whole text is usually not boring to read, especially the many vivid case studies, which are very helpful for us to understand the connotation of influence.
9. "Marketing Management"
This book by the father of marketing, Philip Kotler, through the marketing management of the seven aspects of the detailed interpretation of the marketing practitioners must read the book, learn what to learn from the basic theory, and then practice in accordance with the theory.
10. "Doing Content from Scratch: The Underlying Logic of Explosive Content"
The author elaborates on the dregs of network operations, and describes network operations in detail through the corresponding cases, and readers can easily understand the reasoning. And all the cases are real cases that have been practiced and achieved results, which is very valuable and meaningful. Read this book over and over again, and it will definitely bring you a lot of gains.
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