As the first landing on the New York Stock Exchange of China's hotel group, the 7 days hotel chain adhering to the customer "every day sleep good" vision to meet customers' core accommodation needs. The following is what I brought about the name of 7 days hotel chain, welcome to read!
7 days hotel chain called 7 days reason
7 days hotel chain is a hotel chain, headquartered in guangzhou, as to why called 7 days no research significance, but 7 days of the room rate is generally end in 7; now the members of the membership no matter what channels you through the membership card, as long as you consume once within two years, you can retain your use of the period in the May 2011 to September 31, there are new members live a night to send a night of activities, no matter where you stay in any 7 days, the next day to leave the store for a week within three months can be generated again in a different place a free room, note that must be checked in personally, and now in the online booking and successful check-in will have a 100 yuan voucher gift, prepaid on the 200 yuan vouchers; 7 days will be like a club, all the 7 days membership so far there are 18,000 members of the 7 days of the club. The 7 Days Club is like a club, with 18.5 million members so far, collectively known as the 7 Days Club.
The development history of 7 Days Inn:
The 7 Days Inn chain was incorporated in 2005.
March 2005 the first branch of the 7 Days Inn chain - Beijing Road, Guangzhou - opened April 2005 the 7 Days website was launched.
April 2005Independently developed Centralized Reservation System (CRS and Membership System officially put into use.
November 2006, the company received capital injection from Warburg Pincus.
In May 2007, 7 Days' chain of stores exceeded 100 nationwide.
In May 2007, the 24-hour cell phone reservation service was launched.
September 2007, the company received $95 million in financing from Warburg Pincus, Deutsche Bank and Merrill Lynch.
October 2007 opened 24-hour cell phone WAP booking service.
October 2008, the company received $65 million in financing from Anglo American and Warburg Pincus.
November 2008 registered members have nearly 5 million.
In September 2008, the first inter-regional alliance of economic hotel chains in China, "Star and Moon Alliance", was created, which allowed regional small and medium-sized economic hotels to gain more space for development, and also allowed 7 Days Inn, which is currently ranked No. 3 in China, to realize rapid and low-cost expansion.
In January 2009, 7 Days Inn was ranked No. 1 on Alexa, the world's No. 1 hotel website for budget hotel chains.
January 2009, the number of 7 Days Inn outlets exceeded 300, and the number of hotels in the world exceeded 1,000 in January 2009, which is the highest in the world.
August 2009, 7 Days launched the trial version of "Happy 7 Days" SNS community on its official website.
On November 20, 2009, 7 Days Inn landed on the New York Stock Exchange, becoming the first Chinese hotel company on the New York Stock Exchange.
In December 2009, the number of 7 Days Inn outlets exceeded 400, and 7 Days Inn became the first Chinese hotel company to be listed on the New York Stock Exchange.
In 2010, 7 Days announced that it intends to sell 100% directly in the future, i.e., to further minimize the promotion cost and let members benefit from the commission paid by the saved distribution.
In December 2012, the number of 7 Days outlets exceeded 1,500, of which the managed outlets business is growing rapidly and has taken the lead in exceeding 1,000. 7 Days has become the fastest-growing brand in China's budget hotel industry in terms of managed outlets business.
On September 18, 2015, Pluto Group accepted a strategic investment from Jinjiang Corporation, a listed company under Jinjiang International.
7 Days' way of making money
On the morning of May 10, 2012, 7 Days Inn disclosed its first quarter 2012 earnings report. According to the report, 7 Days continued its rapid growth over the past few quarters with net revenue of RMB 545 million for the first quarter, up 29.6 percent year-on-year, a result that 7 Days CEO Zheng Nanyan is apparently very pleased with.
The momentum of 7 Days' growth should be attributed to its scaled-up expansion. It took 7 Days only seven years to go from opening its first store in March 2005 to becoming China's second budget hotel brand with more than 1,000 stores open.
Cheng was initially an IT technician, and then, as is well known, the IT gene became a typical feature of the company. At the beginning of 7 days, Zheng led the team to develop a set of IT information technology-based system platform, the network, call center, SMS and store management system into one, to achieve instant booking, confirmation and payment functions, reduce costs, and based on a unified IT system platform, while the structure of the various branches of the operating system, so effectively improve the management efficiency and reduce operating costs.
The strength of 7 days is that it is an economic hotel chain that pushes low-cost control to the extreme. In Zheng Nanyan's view, the so-called "low-cost" does not mean unlimited cuts to the detriment of the guest's living experience, but rather reflects the real control and management. 7 days of the hotel lobby does not have a water dispenser, because the guests do not have to wait to check in right away; 65 percent of its guests from the network booking, reducing the front desk telephone The proportion of bookings made online reduces the number of front desk staff and call centers; it dispenses with many of the common amenities in guest rooms such as cupboards and drawers because guests rarely use them, but invests sparingly in sleeping beds to meet the standards of five-star hotels.
But what follows is a much more difficult task of controlling costs in day-to-day operations. In this regard, Zheng Nanyan calls it "sheep-like management". He has virtually redefined the industry's so-called low-cost concept.
Guests staying at the 7 Days will find that the budget hotel does look frugal enough: the narrow lobby often functions as a simple restaurant in addition to the front desk, which has no newspaper racks or water fountains - the reason being that the efficiency of the front desk is such that there's no need for guests to wait at all (as a rule, the front desk takes no more than three minutes to check in, and one-and-a-half minutes to check out). check-out is kept to a minute and a half.
More cost control is hidden in the devil's details. 7 days of rooms, desk instead of drawers, wall shelves instead of closets, which not only saves costs, but also saves the waiter to organize the room time, so that the front desk in the check-out faster; 7 days of 7 days will not be equipped with a hairdryer in every room, but in every hallway of the public **** area for those who need it. 7 days of 7 days another Another cost-containing method that has eluded its peers is to keep its windows as small as possible, which has led to jokes that its windows are "comparable" to prison bars. But 7 Days explains that because hotels are generally located in downtown areas, guests seldom choose to enjoy the scenery through the windows; instead, larger windows mean more noise. Of course, the small windows also save 7 days the cost of large curtains.
However, 7 Days has invested a lot in creating a "good night's sleep," with pillows in its business rooms reaching five-star hotel standards, bed sizes larger than those of hotels in the same class, nutritious breakfasts and slippers with non-slip features, and a provision that bath water should be cooled and warmed in 10 seconds. At the same time, in the business room, 7 days canceled the disposable supplies, provide toothbrush and toothpaste travel set
With the counterparts of the practice of thrift is different, 7 days to improve the efficiency of the way to reduce unnecessary expenditure, in the so-called low-cost control in more embodied in the concept of "management". All of this is ultimately reflected in the competitiveness of 7 days in the price: the king-size bed room, for example, 7 days can be lower than peer hotels 20 yuan. "Budget hotels can't offer as many special services as high-end hotels." Wu Ben, an associate professor at Fudan University who is mainly engaged in research on hotel management and tourism resource management, said, "What's rare is that 7 Days has made its own specialties."
Which company owns Seven Days Hotel?
Seven days hotel chain Pluto Group Pluto Hotel Group (now known as the "Pluto Group" by the famous hotel chain "7 days hotel chain" founder Zheng Nanyan days hotel a 7-day hotel chain group headquartered in Guangzhou City, Haizhu District Creative Park. Zheng Nanyan is the general manager of 7 days hotel. Founded in 2005, November 20, 2009 in the United States listed on the New York Stock Exchange (stock code: SVN. June 27, 2013, 7 days hotel chain group delisted from the United States. On July 17th of the same year, it was privatized and acquired by Ptao Hotel Group.7 Days Inn Group was incorporated in 2005.7 Days Inn Group received capital injection from Warburg Pincus in Nov. 2006.7 Days Inn Group received financing of US$95 million from Warburg Pincus, Deutsche Bank and Merrill Lynch in Sep. 2007.7 Days Inn Group received capital injection of US$65 million from Anglo American Capital and Warburg Pincus in Oct. 2008.7 Days Inn Group received capital injection of US$150 million from Anglo American Capital and Warburg Pincus in Oct. 2012.7 Days Inn Group was listed on the New York Stock Exchange on Nov. 20, 2009 (stock code: SVN). In December 2012, the scale of 7 Days' outlets has exceeded 1,500, of which the management store business has developed rapidly and has taken the lead in exceeding 1,000. 7 Days has become the fastest-growing brand in China's economy hotel industry in terms of the management store business. Zheng Nanyan biography: born in 1968 in Shantou. 1991, graduated from Sun Yat-sen University, Department of Computer Science, entered the Guangdong Provincial Economic and Trade Commission Computing Center. 1993, founded the Laoye Computer Software Company, focusing on hotel management software, the development of Qianlima Hotel Management System 2000, joined Ctrip, served as vice president and general manager of South China, vice president of marketing, in charge of marketing across the country. Mr. Zheng joined Ctrip in 2000. Mr. Zheng Nanyan in 2005, to obtain venture capital, founded the 7 days chain of hotels, as the chief executive officer (CEO. November 20, 2009 7 days chain of hotels landed in the United States New York Stock Exchange, became the first Chinese hotel companies on the New York Stock Exchange.
How many stars is 7 Days Inn?
7 Days Inn is not a star hotel, it is a budget hotel chain.
Seven days hotel chain belongs to the economic hotel chain, the hotel itself is not assessed listed stars, from the hotel itself, in terms of service, facilities, the equivalent of three-star standards in accordance with the construction of the 7 days hotel chain group, since its inception in 2005, through the rapid development of the total number of outlets has more than 2,000, covering 300 cities across the country, and has become the first brand of China's economy hotel industry. The 7 Days Hotel Chain Group has grown rapidly since its establishment in 2005.
Advantages of 7 days hotel chain.
1, service attitude. 7 days hotel chain and the traditional hotel slightly stereotyped norms of service is very different, 7 days advocate staff to practice with the heart to create a moving happy service from the heart of the happy to serve the hotel customers, I believe that there is a happy and satisfied hotel customers, there is the long-term development of the enterprise.
2, perfect facilities. 7 days clever use of intelligent technology and space layout, set of high-speed wifi, integrated sockets, music and smart TV, WeChat interaction, leisure tables and chairs in one, so that guests can enjoy the leisure office, easy to meet friends.
3, hygiene conditions. 7 Days Inn to refine each health link as a standard, requiring all employees to thoroughly wash and disinfect their hands before going on duty, every two hours on the hotel public area, lobby, elevators, corridors and other disinfection, for the room can be accessed to all the facilities to use professional disinfectant cleaning and sterilization, to do a guest, a change of one disinfection.
7 Days Chain Hotel Customer Service Hotline
7 Days Chain Hotel official customer service hotline: 4008740087.
7DaysGroupHoldingsLimited is a Chinese hotel company headquartered in the Creative Park in Haizhu District, Guangzhou. Mr. Zheng Nanyan is the General Manager of 7 Days Hotels. Founded in 2005, the company was listed on the New York Stock Exchange on November 20, 2009 (ticker symbol: SVN).
As the first Chinese hotel group to be listed on the New York Stock Exchange, the 7DaysGroupHoldingsLimited, adhering to the vision of letting customers "sleep well every day", is committed to providing clean, environmentally friendly, comfortable and safe accommodation services to value-conscious business travelers, On December 31, 2011, 7 Days Inn had 944 hotels in 141 cities.
7 Days Hotel Chain Introduction
7DaysGroupHoldingsLimited is one of the brands of Pluto Hotel Group. It was founded in 2005 and listed on the New York Stock Exchange in the United States on November 20, 2009 (ticker symbol: SVN.) On June 27, 2013, 7DaysGroup was delisted from the United States.
On July 17 of the same year, it was privatized and acquired by Platinum Hotel Group.
With the vision of letting customers sleep well every day, 7 Days Inn is committed to providing value-conscious business travelers with clean, environmentally friendly, comfortable, and safe lodging services that meet customers' core lodging needs.
Folding the management concept of integrating IT into management
The founder of 7 Days, Mr. Zheng Nanyan, majored in computer science, founded a computer software company and worked for Ctrip, then started his own business and founded the 7 Days Hotel chain. Since its inception, Mr. Zheng and his team have established an IT electronic information technology platform and have continued to innovate, evolving it into the hotel's core competency.
With other hotel IT system only stays in the room booking service is different, now 7 days of e-commerce system has covered all aspects of hotel management, such as the central reservation system, material planning management system, shopkeeping system, central reporting system and so on. Thus, in the cost control, system control on the more advantageous, these seemingly simple, but difficult to copy.
7 days of the central reservation system (CSR) is one of the few hotels in the industry that can accept five booking modes at the same time: Internet, telephone, WAP, SMS and mobile client.