Pizza Hut is one of the largest pizza monopoly chains in the world and is deeply loved by consumers. The red roof as the appearance of the restaurant is the brand feature of Pizza Hut, which belongs to Yum! Global Catering Group, the largest catering group in the world.
1958 frank? When Carney was studying at Wichita State University, he was 65,438+09 years old. He and his 26-year-old brother Dan borrowed $600 from their mother, and then they started a pizza business together in a bar near the family-owned Carney Market. In order to help Pizza Hut develop rapidly, they opened the franchise license, allowing franchisees to use Pizza Hut's registered trademark and secret product formula.
At that time, Pizza Hut quickly opened the North American market. 197 1 year reaches the scale of 1000, and is also listed on the NYSE. Right away. Frank. Carney realized that this barbaric expansion made the management of each branch a little out of control, and a planned large-scale operation model must be found. 1972, Pizza Hut was restructured into a company. 1974, Pizza Hut's local marketing investment in the United States increased from $940,000 to $3170,000, and immediately promoted the brand of Pizza Hut around the world. In the late 1970s, Pizza Hut had more than 65,438+000 stores outside the United States, and entered more markets such as Japan and Britain. 1977 PepsiCo bought Pizza Hut for $300 million. What happened after that, Frank? Carney's business footprint covers all industries, including food, real estate, oil and gas, automobile industry, leasing, leisure industry and so on. ?