Current location - Recipe Complete Network - Catering franchise - It is enough for students to read this article as a hot topic from the media.
It is enough for students to read this article as a hot topic from the media.
How did short videos become popular?

1- Make good use of search

Search for "account-related industry content" such as snacks on the platform. After searching for videos, click the filter symbol of "funnel" on the right, choose what you like within a week at most, and then click Search to find the recent popular videos that you can pay attention to.

2- Creative inspiration

Search for creative inspiration on the platform, click Enter-slide the tab to the left, select the content related to your account, such as the food industry, choose snacks, select the topic of "high popularity" among the following topics, click Enter-select similar works, find the benchmark account, and learn to imitate the explosion video, including the title, beginning and content of the video.

3- Thermoelectric package

Click Enter to search for Rebao on the platform-choose your own account type and content, choose "within the last 7 days", choose an account with a large amount of fans, analyze the videos that have been well received in the last 7 days, observe and imitate, sort out your own works according to your own characteristics, or choose to shoot the same hot topic.

4- Hot Assistant

Search for hot spots on the platform. Click Enter-select the hotspot list in the bottom menu bar, and select ascending order in the tab to find the hotspots related to you. Note: It is recommended to finish the video shooting within four hours, so as to contribute to this hot spot and quickly increase the broadcast volume.

5- Creator Center

On my homepage, click on the top right corner, find and click on the creator service center to find and click on all creative inspirations, click on creative hotspots to find popular videos, click on the list of low-powder explosions, click on View More, select all vertical categories to find account-related fields, and select videos that you can shoot in the past seven days and have done well.

6- Data Platform

Use data platform websites such as Feigua and Mama Chan to find high-quality competitors. Take Mama Cicada as an example. After filling in the labels and contents, find the number of fans in the core indicators and fill in 1-65438+ million. In the talent index, choose fan portraits and live/video talent, and find accounts with low fan sales and high sales, which can be used for reference.