To create a hot atmosphere.

Taiji positioned itself as a purely eating restaurant, the store only eating, eliminating scenes such as business entertainment, socializing, birthday parties and other consumption. Only 2-person table and 4-person table, more than 4 more than reception, etc., these requirements seem to tell us, honestly eating is enough, do not get so fancy.

"Eat fish seriously, don't play with your cell phone", Tai Er is fast, with an average dining time of 45 minutes, and a turnover rate of 4.9, which means each table receives five waves of diners a day. It has made the turnover rate an industry leader.

Taiji is not innovating behind closed doors or taking a different approach to flavor, but rather making dishes and flavors with the highest public acceptance. According to the research of the Mission, the two most accepted flavors by the public are spicy and fresh, which together account for more than 90% of the flavor market share. And pickled fish is a single product that has been loved by consumers for years, and the flavor is very strong memory.

In addition to flavor, there is also texture, which affects the feeling of deliciousness. Mouthfeel is the food in people's mouth, by touch and chewing and produce direct feelings, it is independent of the sense of taste outside of a kind of experience. For example, to describe the degree of heat and cold of food, there are warm, cool, hot, hot, to describe the degree of hardness and softness of food, there are soft, glutinous, crispy, slippery, emerald, tender and so on. Mouthfeel is an advanced human experience of food.