Legal analysis: Ten times compensation in the Food Safety Law is only applicable to consumer rights disputes related to food safety. Consumers can only ask food producers or sellers to bear ten times the punitive damages if they buy food that does not meet the food safety standards. If the food they sell meets the food safety standards, the sellers or producers only make false propaganda about the food they sell, or cheat consumers by means of shoddy goods. Although this situation is related to food, it does not involve food safety, so the Food Safety Law cannot be applied, only the fraudulent provisions of the Consumer Protection Law can be applied, which should be borne by the producers or sellers.

Legal basis: Article 96 of the Food Safety Law of the People's Republic of China, if a consumer produces food that does not meet the food safety standards or sells food that he knows does not meet the food safety standards, he may demand compensation of ten times the price from the producer or seller.

article 55 of the law of the people's Republic of China on the protection of consumers' rights and interests. if a business operator commits fraud in providing goods or services, it shall increase the compensation for the losses it has suffered according to the requirements of consumers, and the amount of compensation shall be three times the price of the goods purchased or the cost of receiving services; If the amount of additional compensation is less than 511 yuan, it is 511 yuan. Where there are other provisions in the law, such provisions shall prevail.