ps how to make a countdown poster? I will look at the following ps tutorial, the need for friends can refer to the following.1. New file named computer poster 2. Use the rectangular selection box tool, hold down the key, tap the rectangular selection box tool on the window, in the menu bar, select Image, Layers palette, Image - Style - File - Resize, and OK.3. Set the style, and then click on OK. 4. Then use the tool in the lower left corner, select the background image, select File - Rasterize - Rasterize. 5. Click after a good, select the menu - gradient in the picture, and in its lower left corner to create a clipping mask. 6. Press the ctrl key, the lower left corner of the gradient profile options are set up as shown in the figure below. 7. Click Layer - Filter - Gaussian Blur, with a bevel.
"This! Is Street Dance" in the design styleWeekend watched the new Youku.com broadcast of the "This! Is Street Dance" program. I wasn't really interested in this program because I don't know how to watch street dance, but after seeing the promotional posters and videos on Weibo, the graphics were great and it felt like a cyberpunk style, so I went to watch the first episode of the program.
On the whole, the whole package of the program: pre-promotional videos, countdown posters, promotional posters, H5, program character effects, choreography, etc. are all cyberpunk style, but also added some C4D three-dimensional effects. This is exactly in line with the results of the 2018 design trend analysis previously released by the HUJI UX design team.
Cyberpunk-glitchArt, "a dark and cold color palette of blue and purple, with neon light contrasting colors, and the use of mismatched, stretched, twisted and other malfunctioning graphics to reflect the futuristic sense of electronic technology." Tmall Creative Festival to China's hip-hop posters, are used to cyber fault wind, its flamboyant tone, very consistent with the values of the young people now flaunt themselves.
Contrasting these posters, you can find blue and purple tones, neon lights, dislocation, stretching, distortion are repeated.
Not only posters, the program's choreography is a cyberpunk aesthetic, creating a Chinese-style street stage, a perfect blend of traditional and futuristic, a future sci-fi style and oriental characteristics of the neighborhood as a whole (created by the production team of Canstar).
The four streets are Beijing Street, Guangzhou Street, Shanghai Street, Graffiti Street, corresponding to the four regional cultures, in order to restore the authenticity of the street, the program team also built out the second floor, and even set up a long pole drying racks characteristic of Shanghai, Beijing will hang lanterns. Of course, the name of the sponsor will also be implanted on the billboards, such as "a leaf mask store", this implantation will not be too abrupt, but also very conspicuous.
Traditional street dance usually take the American street style, and the program's original Chinese street, is a breakthrough.
Everywhere else, the program continued the cyberpunk style:
There were some other styles that were also very hot in the past two years:
But I personally felt that the two sets of day countdown and hour countdown posters were not particularly good, with the numbers of the day countdown posters blending in with the background somewhat and the hour countdown posters having a rougher feel to them, with the numbered elements having little relevance to the program. The overall feeling of the hourly countdown is rather rough, and the numerical elements have very little relevance to the program. But overall, it continues the blue and purple colors, and achieves the unity of tone.
Overall, the show is visually very pleasing to the eye, spending a lot of money to create a real-life studio really let the contestants, so that the audience has a greater sense of immersion, but also very much in line with the expression of the street dance, "freedom, individuality, attitude".
Another program, "Hot Blooded Street Dance", is also about to start, the poster is made with full 3D software, and the choreography is reportedly a big idea, even more than the choreography of "This is Street Dance". is Street Dance" choreography, but also can look forward to the broadcast of this program.
"Fushang" this TV series, what are the bright poster copy?
Recently, by Yang Mi starred in the drama "Fu shao" is hot broadcast, can be described as numerous powder, a small friend said her family are watching this TV series. However, as a copywriter, more attention should be paid to the publicity copy of this TV series. Why is it so hot? I went to look up their copywriting, but it's really intolerable. Today, I'll share with you the countdown copy and character promotional poster copy before the release of this drama.
Countdown copy: countdown copy is also divided into two groups, a group of days to countdown, a group of hours to write the countdown copy, the specific content is as follows:
Opening countdown to one hour: a block, a person is the enemy, ten thousand people block, ten thousand people are the enemy.
The countdown to the start of the broadcast two hours: the sails of the ship to listen to the wind, the heart is determined to be strong.
The countdown to the start of the broadcast is three hours: my heart is red, can see the sun and the moon.
The countdown to the start of the broadcast of four hours: my heart is strong, no matter what, the wind and rain for Phi Lei made hats.
Counting down to five hours: I'm going to be able to move forward and live up to the expectations of the people of the world.
Character publicity poster copy: this group of character publicity poster copy also has quite a lot, here selected five and everyone a share, the specific content is as follows:
Retreating the place where there is no way to retreat, pull out the sword!
There is no such thing as the Chosen One, but it's just a matter of gritting your teeth.
What can be called customer service can't be called difficulty.
It is the only way to get to the top of the list of the most important things in the world.
What I have decided, I will only realize and not change.
The above is the countdown poster copy and the 5 mission promotional poster copy shared with you.
The countdown poster copy, poster design using the Chinese ink painting like presentation, and text copy presented by the Jianghu atmosphere is very match. It's also in line with the theme of the entire drama. After watching it, you can't help but look forward to this TV series.
Character publicity poster copy, selecting the plot of the character scene picture as the background, text copy simple sentence, you can say that the character in the drama of a character traits. Maybe you haven't seen the TV series yet, but you have been attracted by the character.
Overall, the hot TV series, must be inseparable from its publicity copywriting. After reading this set of jianghu flavor poster copy, if it is you, you will how to write it?
Ye small fish, "new media copywriting and dissemination" author, WeChat public number: Ye small fish run run run (talkto520)