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What is group buying? What are the advantages and disadvantages?

1, the advantages of group purchasing

The biggest advantage of group purchasing is to save money, through group purchasing directly from the source to buy, reducing the middleman to earn the difference in price, to the most favorable price to buy the most affordable products.

Additionally, the shopping efficiency is improved, many people in the purchase of products will be repeated comparison, hesitation, but in the encounter group purchase, especially the limited time group purchase, immediately order to participate.

2, the disadvantages of group purchasing

Group purchasing of products if the quality of the problem, it is difficult to find a person or customer service to answer the guidance of the after-sales service is not in place when the impact of the shopping experience.

The group purchase can not guarantee that each time a successful transaction, if the number of buyers did not meet the requirements of the group, will be canceled, does not have the readiness.

The classification of group buying

1, community group buying

Deeply digging community group buying services, residents, merchants and webmasters to realize the reciprocity of the three sides, **** win, but also an important source of revenue for the site to station. The site should make full use of the unique advantages of the community portal platform, do live, do fine, do big, do good, do strong community group-buying services, and carry out community services.

2, hierarchical group purchasing

Hierarchical group purchasing is that netizens and merchants can start from their own needs, initiated group purchasing or group batch, according to different group purchasing level tailored to set up all levels of group purchasing or group batch price, waiting for sellers or buyers to participate in group purchasing, thus providing the majority of netizens and merchants "cut the price! "The right to speak, but also for sellers to expand sales by doing graded group batch provides a new option.

3, single product group purchase

The daily launch of a single boutique consumption, involved in areas spanning the training courses, outdoor activities, catering and food and other service industries. Users who are interested in group buying can click the buy button, within a limited time to get together the minimum number of people, users will be able to enjoy the ultra-low price of the group, and through the download, print, send a cell phone text message to get the coupon, and use the coupon for consumption.