Different positioning: taikoo hui tends to be a traditional shopping center, which integrates shopping, catering, entertainment and other functions and is suitable for mass consumption; Taikooli pays more attention to high-end brands and fashion trends, and its positioning is relatively high, which is more suitable for high-end consumer groups.

Block layout is different: Taikooli adopts block layout to create an open, relaxed and pleasant shopping atmosphere, where customers can shuttle freely and have fun; Taikoo hui, on the other hand, is dominated by box-shaped buildings with relatively closed space, which emphasizes the comfort of shopping experience.