Training repeat customers

Training repeat customers is a key link in the catering industry, and it would be best if it can make guests feel at home, that is, feel at home. When the customer chooses the dining place for the second time, he or she will involuntarily think of the smiling face of the waiter in the store, or clean or elegant utensils, the dishes that the chefs strive for perfection, and a small but human gift ... Then he or she is likely to become a long-term loyal customer of the restaurant. Whether a restaurant can last for a long time depends on three factors in turn, namely, service, environment and dishes. The key to service lies in communication with customers, and it is not afraid that the service is defective, and it is difficult to correct it.

For example, Bingdilian vegetarian restaurant in Tianjin has been adhering to the service tenet of "sentient, righteous, delicious and healthy" since the first day it opened, and has been paying attention to customers' needs and doing everything possible to satisfy them. A table customer once put forward a new method of pumpkin soup, that is, replacing the original golden melon with long melon. The chef took pains to cook it four times in a row until the guests were satisfied.

The waiters and managers of Bingdilian inquire about almost every table of guests in detail, asking them to put forward their opinions and suggestions on dishes, services and environment, and pay attention to making corrections at any time. Over time, the guests chatted freely with the waiters and managers here, as if they had really returned home.

In the short three months since its opening, Bingdilian's customer return rate has been rising, and it has quickly achieved a balance of payments. Moreover, Bingdilian's vegetable price is lower than that of Tianjin vegetarian restaurant, and many repeat customers also value this point. In the market test, a popular and civilian vegetarian restaurant has a greater probability of success, especially when the vegetable price of vegetarian restaurant is even lower than that of meat restaurant, which is indeed a real success for people who pay more and more attention to health.