I think the reasons why Henan food did not go out are as follows.

1. Lack of packaging and publicity.

The lack of local elite layer in Henan has also led to the local home cooking will not go to dig, packaging, publicity, and create a Netflix effect. Ask how many restaurants are selling sesame leaf noodles? How many restaurants are selling vegetable buns? How many restaurants are selling braised vegetable soup? How many fried cold noodles sauce with watermelon soy beans? As a Henan people back to Henan, the street pressure can not solve your childhood tastes, ask how many people in Henan is daily eating chow mein grew up? To realize that many snack food and drink if you do not go to the packaging, and will even be cut off.

For example, in the old society, Henan local is yellow wine, Henan used to have an old saying: "September 9, make yellow wine". It has basically been cut off.

For example, in the old days Henan local is the same as the Northeast have sauerkraut, winter pressure in the water tank, pickled yellow cabbage. The company's business has been largely cut off.

For example, in the old days Henan local and Shandong like pot sticker buns. The company's business has been in the process of being established for a long time.

2, broken inheritance

Republic of China years, the Central Plains drift, a large number of fine dishes lost, Zhongzhou government food almost extinct vein. The fineness of the dishes and the economy are linked.

3, lack of innovation

Now Henan local elite layer is missing, do not understand the inheritance. For the accumulation of history, is lost and forgotten. What's more, they won't innovate to create new selling points (the only new creation is chow mein), knowing that the so-called famous dishes in many places now actually don't have a long history.

4, the pursuit of not high

A large number of Henan people have just got rid of poverty and hunger and not long ago, and did not begin to pursue the fine, style, and preoccupation. Even my own. Many people are still stuck in the "affordable, portion". Hard to eat can be tolerated, small portions absolutely with you. This is the root cause of the lack of refinement of local restaurants.

5, the lack of improvement

Local kitchen itself on the decline, but did not form the trend of innovation, some of the traditional things need to be improved. Is it possible to make the traditional eight soups into nutritious sets of dishes? Is it possible to make risotto soup and cake and rice into a fast food? Into the daily life of urban people, civilianization, daily, to adapt to today's fast-paced life. Taste will not go after the modern trend of heavy taste, such as how many people still resist big oil and spicy, resist MSG, chicken essence.

6, foreign impact

The impact of fast-paced, heavy social trends. Heavy oil and spicy barbecue hot pot stinky tofu swept the world. In fact, the 80-90's when Henan local food was once prosperous for a period of time. However, then local young people have gone out to work, the loss of young people lost elite layer loss. On the one hand, young people have no one to inherit, local cooks can not solve the problem of life. On the other hand, the local economic and cultural decline, and foreign things generally have more or less inferiority complex, will feel that the local ones are coarse rice, soil, on the stage.