扯你的经!
This year's closure of the restaurant countless, I was around the bankruptcy of the divorce of three pairs.
The streets are full of restaurants that are still in a daze at meal times, and a few days after opening the doors, they are closed.
Why are you making up rumors?
Eating is always necessary, the basic needs of survival. And the more stressful and recessionary it is, the more you need to decompress, and gourmet food is precisely one of the most universally popular ways to let off steam. Chinese culture, with children, the elderly, girlfriends, about three or five friends, please customers please leaders to eat a meal together, is the inherent way of Chinese people to contact feelings, the millennium remains unchanged.
I feel that you are not misunderstanding the market?
Sixty percent of the hotels in business are struggling
Nongjiale, night market is even worse, and the food stalls are now also living!
Maybe you go to the store, you think the business is hot, but can not say that reflects the entire catering industry, a storefront neat restaurant may not have specialized in takeaway workshop income, a bear hundreds of thousands of rent labor, and the workshop two people on the normal operation, the rent is even less.
Now how many agriturismo are waiting for the holidays with bated breath, and usually hang empty, want to cry!
There is also you can look at a variety of promotional activities, discounts, drinks drink how much to send how much, etc., for the popularity of the store next door to me every day to call friends and relatives to come and sit there, to make the popularity of the store, it is very difficult!
It's hard!
Now catering is also difficult, high rent, low unit price, expensive labor costs, plus takeaway platforms desperately commission, can be good?
Last year's epidemic, the majority of the year, the restaurant can not operate, rent, staff wages a can not be less? Can it be good?
China is a country that is concerned about food, and with the improvement of living standards of residents, the pursuit of food is also rising.
China's food service market Steady and rapid growth, the total size of the industry grew from 2.64 trillion yuan in 2013 to 3.96 trillion in 2017, of which the proportion of Chinese food reached 80%, and the fastest growth rate of hot pot, reaching about 11%.
Food service market
In all industries in China, everyone can identify the leading enterprises in each industry, only in the food and beverage market, there has never been a food and beverage leader. Take Hai Di Lao, a well-known company in the hot pot industry, for example, the industry share is only 0.3%!!!! The market share of the top five is also only 0.7%!!!! What does this mean? The catering industry has unlimited development prospects, no matter what kind of cuisine, what kind of catering may have their own place in the future
Catering services market
1. Catering has been born out of thousands of years of Chinese food culture. From street stalls selling buns to inns and restaurants to stay and eat a road, and then to today's restaurants everywhere. Many industries appeared and disappeared or integrated into other industries to go, but catering still exists independently, and evolved into more diverse.
2. The incorporation of new concepts of high technology and new ideas has made catering more dynamic. Many years ago, we may not know what is called takeout, what is called online ordering, but today it is everywhere. In the past, everyone was talking about O2O, but now they have simply become accustomed to it and started talking about AI (artificial intelligence). The integration of various capital, the injection of management concepts from other industries, the catering industry has undoubtedly been given new vitality, renewed vitality.
Food service market
3. The improvement of living standards has spawned a lazy economy, bringing prosperity to the industry. People's living conditions have improved, before eating out feel expensive, now do not feel. And the diversity of the catering industry and a variety of cheap pavilions is so that everyone has a lot of choices. Many people would rather eat out than do it themselves because the cost is too high. This cost is not the cost of ingredients but the cost of time. Therefore, there must be a market if there is a demand.
As for the future development of catering to what extent, catering knowledge tree that the future will be smarter and easier, the dependence on people will decline, some basic work will be replaced by AI, but the demand for high-level chef or high-level service will become greater.
People need to eat, as long as they are human, they need to eat. That means necessities! People who have cooked know that every day at home to eat will be tired, or will go to the restaurant to improve the type of taste buds! Industry recession, not false, and occasionally eat out a meal of effort is still possible!