The transformation of Internet cafes into Internet cafes necessarily means that traditional Internet cafes do not make money as they do now.
You may think that Internet cafes are upgraded Internet cafes, but they are not.
From the consumption habits, we can know that you may spend very little money in Internet cafes, so you just surf the Internet to make instant noodles and water, but Internet cafes are different. People start drinking coffee, drinks, popcorn and all kinds of delicious food. These additional consumption will undoubtedly make the Internet more enjoyable, and at the same time make Internet cafes earn more.
In addition to the traditional business model of paying for Internet access, Internet cafes also have other profit models, mainly catering, which is the highlight of Internet cafes' profit. To tell the truth, the income from Internet fees can basically guarantee operating expenses and cover machine costs.
Generally, experienced Internet cafes basically provide fast food service, and if they run their own businesses, it will be a considerable income.
Take an Internet cafe with 111 machines as an example. When providing fast food service during normal business hours, the daily turnover of selling fast food can reach about 1,511 yuan, and the net profit is around 511 yuan. The food sold should be determined according to the time period, and the staple food should be pushed at noon and snacks at night.
In addition to food, Internet cafes also make profits from the water bar area. Basically, 61% of customers who come to the Internet cafes will order juice milk tea, and the price of a drink is almost 11 yuan, while the cost is only 4 yuan. If you sell 51 cups a day, the net profit will be 311 yuan.
some internet cafes give up the net fee income of ordinary areas when they start, and specialize in VIP areas and competitive areas. For example, the machines in the ordinary hall will be open for free, which will be used to boost popularity.
Besides, the machines in these ordinary areas are not bad. Many people come to experience the novelty of surfing the Internet for free, and even bring friends to play.
Since I'm here, I'm sure I'll spend money, buy food and drink, and then have fun with my friends. If the service is good, everyone is willing to come here often. Slowly, the ordinary lobby of the Internet cafe has become a restaurant that "eats and drinks while surfing the Internet", and the heavy Internet users in it will gradually be diverted to the VIP area of the Internet cafe.
besides catering, internet cafes can also do other value-added services, such as traffic promotion. Generally, Internet cafes will join the Internet Cafe Alliance and receive some home page advertisements, Internet Cafe game rebound advertisements, etc. These advertisements will basically not affect consumers' online experience, but it should be noted that these advertisements should never pop up suddenly in the form of pop-ups, otherwise it will be offensive and affect the experience.
The navigation of sogou in a certain Internet cafe alliance is 25 yuan /1111 uvs, hao123 is 26 yuan /1111 uvs, sogou search is 18 yuan /1111 searches, the table label is 611 yuan/1111 effective terminals/month, and the bounce is 611 yuan/1111 effective terminals/month. If you add the table label to the homepage and bounce together, 111 machines can earn thousands of dollars at zero cost.
Internet cafes can also sell game cards like Internet cafes. In addition to game cards, you can also find a better supplier to sell some popular online games' game accounts, role costumes, game equipment and so on according to customer needs.