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2022 clothing store work summary

2022 clothing store work summary 5

2022 has ended, looking back on the work of 2022, there are fruitful buds of joy, there are with colleagues busy late into the night of hardship, but also encountered difficulties and frustrations when the melancholy. Here is my 2022 clothing store work summary for you, I hope to help you!

2022 clothing store work summary (Selected Part 1)

Looking back on this year's work, in the company's leadership and the support and help of all colleagues, I am strictly demanding themselves, in accordance with the company's requirements to complete their own work better. Now the year's work is summarized as follows:

1, in the clothing sales process: sales skills and its importance, in the sales process in addition to the clothing will be displayed to the customer, and to explain the other, but also to the customer to recommend the clothing, in order to arouse the customer's interest in purchasing, so that customers to achieve the enjoyment of the consumption, for example: there are a lot of customers into the store on the said expensive, we will give him the reason why the customer to try our clothes, try the clothes, we have to try on the clothes, we have to try on the clothes on the way. clothes, try on clothes on the way we will chat with customers to understand the customer's psychology, but also to bring us closer to each other, but also to give customers a coherent match, so that the customer a bright feeling, so that customers feel that our clothes are not expensive, but noble;

2, secondly, pay attention to the focus of the sales skills, focus on the sales means that it is necessary to target the design of the clothing, function, quality, price, etc., to be appropriate for each person. Factors such as, to be appropriate for people, really make the customer's psychology by "comparison" over to "faith", and ultimately sales success. (The focus should be short, to explain the characteristics of clothing to customers, to do the language concise and clear, easy to understand the content, the characteristics of clothing products to say first, if there is time to expand one by one into);

3, the store staff in the sales of more active, we are for the same goal, but do not do enough to do a lot of places, such as sales, displays and so on are still to be improved.

20__ year is the beginning of the next year, I will lead the store staff to y summarize, we will do this year's bad place in time to correct, do a good place to continue to carry forward, for the work of the __ year to do the pavement.

__ year plan

The new year opens a new page, __ annual plan is as follows:

1, the brand image: this is our year every day essential work, to our "sound rain bamboo" clothing to promote out, first of all, the image of self and staff, to let the customer trust me to push its brand. In order to push its brand;

2, store image: to do store neat and clean, merchandise display and placement;

3, service: now more and more clothing brands, more than not only the style of clothing, but also the way of service, quality of service, service attitude, to be in the future work to continue to change and improve;

4, enhancement of the mentality: we must often chat with employees, communication, to understand their ideas, and to improve their attitude to the work of the staff. Chat, communication, understanding of its ideas, timely resolution of the matter, at any time to the staff to pass positive energy;

5, the maintenance of the old and new vip: this point is the focus of our ___ years of a work, and strive to do not do a good place to do better;

6, to strengthen the self and the staff's ability to sell, and to increase the training efforts of the new staff;

7, personnel Management: find problems, solve problems, make the team more cohesive; 8: the morning meeting of the insistence: this is not just a simple meeting, it is more important to motivate the morale of the staff;

In the __ year, we will continue to learn, and constantly summarize, and enhance the professional knowledge in all aspects of the new year, a new hope, a new starting point, let's turn the pressure into a driving force, and strive to break through the goal in the year of __ year, to And then create a new high performance.

A focus on key points:

1, the establishment of the Ministry of Marketing and the formation of the team;

2, the recruitment of personnel plans;

3, a series of training programs for the recruitment of personnel and its unification of the grass-roots combat training (awareness of the company's products, understanding of the company's cultural background and company towards familiar with counterparts of the product);

4, the investment in order to develop Chongqing district and county blank market and maintenance of the original market, supplemented by the old customers;

5, according to the marketing department staff of the regional division of the lower line to develop the relevant annual sales, quarterly sales, monthly sales, weekly sales and the implementation of the daily sales staff to understand the market combat profile and segmentation plan;

6, the management of marketing staff and its related to the market visits during the week to communicate continuously

7, the formulation of the monthly work of market personnel and its tracking of market combat problems one by one;

8, the market staff's work plan and summarize the feedback.

Second, the work of the specific planning matters:

1, the formation of the team:

a market personnel experience requirements: (minimum standard of more than one year of relevant experience, in the form of screening as a recruitment; the requirements of the business staff to be practical, willing to bear hardships and stand hard work, and to seek long-term development *** with the company's cooperation to grow together with the best way of recruitment)

b market personnel training:

1) first familiar with the company's cultural background

2) understand the characteristics of each series of products

3) in-depth understanding of the product at the same time and master familiar with the advantages and disadvantages of peer products

4) down to the grass-roots level of the actual combat drills and summarize the work

5) constantly simulate each other to visit a variety of customer exchanges to strengthen the root of the salesman down the line, to strengthen the business of the company, to strengthen the business of the company, to strengthen the business of the company. Strengthen the roots of the salesman down the line and the company's product knowledge and bottom line

6) so that salesmen understand the best time to visit customers and related terminology for the synthesis of better returns, while more quickly on track

2, the recruitment of personnel plans:

a pre-recruitment of personnel mainly to screen the main: (the expected number of recruits range 15-20, the actual recruitment of 3-5 people, the actual recruitment of people with the main: (the number of recruits range 15-20, the actual recruitment of 3-5 people, the actual number of recruits range 15-20, the actual recruitment of 3-5 people, the actual recruitment of 3-5 people. The actual recruitment of 3-5 people) to the big waves of sand model, leaving behind is the more practical type of

3, the market expansion positioning towards

a current market area: the scope of the Chongqing region

1) the lower reaches of the Yangtze River (Chengkou, Wuxi, Wushan, Fengjie, Yunyang, ___ County, Wanzhou, Liangping, ___ County, Dianjiang, Fondu, Shizhu, Changshou, Fuling, Wulong, Pengshui, Qianjiang, Youyang, Xiushan)

Note: The above specific market partners should understand the actual situation of the company and then do the relevant handover work adjustments;

2) the upper reaches of the Yangtze River (Hechuan, Beibei, Yongchuan, Tongliang, Tongnan, Dazu, Shuangqiao, Rongchang, Jiangjin, Qijiang, Wansheng, Nancheon, Bishan, Banan)

Note the above specific The existing market partners should understand the actual situation of the company and then do the relevant handover adjustments;

b into the market in the early stages of the war:

1) to the upper Yangtze River market as the beginning of the market, and to the surrounding markets such as (Hechuan) has now been cooperating, but also in the distribution in the distribution of relatively influential as a warm-up to the development of the market endpoints Tongnan or Dazu;

2) the market is the first time in the world to develop a new market, the market is the first time in the world to develop the market, and the market will continue to grow, but it is not the only time in the future.

2) Pre-visit the regional market restaurant and understand the local food and beverage specifics, while understanding the peer market share in the local way and relevance to understand, and then the division of the route of the personnel visit and then step by step, and then began to sweep the market one by one;

3) to take the appropriate way as the purpose of pulling the sales (to buy how many pieces of what gifts) way, ten pieces to send + + + 20 pieces to send + + + + 50 pieces to send ++++100 pieces to send +++++)

4)Pre-visit record notes corresponding to the intention of the customer and immediately turnover of the customer as a detailed note, the later intention of the customer to accelerate the follow-up to reach a sense of cooperation;

5)Visiting the farmers' market to understand the relevant market dry goods of the goods situation and articulate a number of dry goods store as the intention of the Distribution and then do the screening;

6) the pre-market paving network to do a good job of paving the way, the use of the company's preferential policies and its existing customer resources as the best tools for cooperation and negotiation;

7) later on all the market customer resources as a systematic management and distribution as a key to help expand product sales, expand the use of the product and the coverage of all the late relations and referral of relations;

8) the market customer resources as a system of management and distribution as a key to help expand product sales, expand product utilization and coverage of all late relations and referrals Introduction of the relationship;

4, the projected sales of market personnel set

a market personnel to develop the number of customers standard (each person should develop 3-8 new customers);

b market personnel should be set for each week to develop the projected number of customers as a standard;

c in the week of the development of the number of customers after the statistics, the market should be set for the development of customers in the month of the number of customers as a standard;

c in the week of the development of the number of customers after statistics, the market should be set for the month of the development of customers number of customers developed as a standard;

d After the monthly number of customers developed is counted, marketing staff should set the number of customers developed in the current month as a standard;

e After the monthly number of customers developed is counted, marketing staff should set the number of customers developed in the current quarter as a standard;

f After the quarterly number of customers developed is counted, marketing staff should set the number of customers developed in the current year as a standard;

f After the quarterly number of customers developed is counted, marketing staff should set the number of The number of customers as a standard;

Note: The above marketers should do a good job of developing the actual number of customers as the actual proposed development of customer standards.

5, market personnel management training and communication:

a market personnel should be in the daily visits to customers in the process of the problems encountered should be noted, to facilitate the exchange of dealing with the problem of visiting customers;

b market personnel should be done every day and daily summary of the day plan

c market personnel should be accustomed to write weekly plans and weekly summary, monthly plans, annual plans, and a good working environment. Plan, and develop a good habit of work records;

d marketing department of their own requirements and problems of timely feedback, and as soon as possible to deal with the relative emergence of problems to carry out the work, so that the marketing department staff more passionate power to develop the market;

e to create the organization of a more united team with sibling affinity, deepen the understanding of the circle of each other's work and life, and better integrated into the work;

e to create an organization of a brother and sister affinity more united team, deepen the work and life of each other, more Integrate into the work;

f Marketing Department staff work report (do a good job of detailed work records report);

Note: This move is mainly to strengthen the team's sense of combat, cohesion team style of organization, good habits, there is a good learning a strong and healthy team.

6, work performance issues and reflective summary of the discussion

a discussion of the work of the problem, in order to further improve the potential problems similar to the emergence of;

b each person accordingly in the field simulation training (do not be afraid of shyness) which at least do the minimum standard of sales;

c salesman raised -

problem and do the corresponding Answer, and targeted to solve the problems that exist, together to assist and increase efforts to develop the actual benefits of customers;

Third, the work of the expected sales targets

1, the actual staff of the Ministry of Marketing, such as 4 people to calculate the expected sales per day per person on average to develop the customer for the calculation of the five customers, the actual amount of shipments per day is 20 pieces of the average budget for the monthly sales of 800-20 ___ pieces for the Standard; the development of the number of customers is expected to be about 80-120;

2, the marketing department quarterly sales of about 2400-6000 pieces of sales data;

3, the marketing department's annual sales of about 9600-24000 pieces of sales data;

Note: The above data as a pre-marketing department of the expected sales program, and as an indicator of the work carried out data, and at the same time, the marketing department is expected to be the first time to develop a new product, and the market is expected to be the first time. As a work to carry out data indicators, while increasing efforts to complete the expected number of sales set, and in the actual process of the real embodiment of the amazing style of combat, rapid development of new customers and promote the product so as to expand the product sales and visibility, and to maintain the product's reputation in the local market.

Through this time of learning, I have a certain understanding of some of the basic knowledge of clothing sales, at the same time, I deepen the understanding of the profession through various aspects of the internship. Now on the __ year sales experience is summarized as follows:

1, in the clothing sales process: sales skills and its importance, in the sales process in addition to the clothing will be displayed to the customer, and to explain the other, but also to the customer to recommend the clothing, in order to arouse the customer's interest in purchasing, so that customers can achieve the consumption of enjoyment, for example: there are many customers into the store on the said expensive, we will give him the reason why, and then the customer tried on! Our clothes, try on the way we will chat with customers, understand the customer's psychology, but also to bring us closer to each other, but also to give customers a coherent match, so that the customer a bright feeling, so that customers feel that our clothes are not expensive but noble;

2, secondly, pay attention to the focus on the sales skills, focus on the sales means that it is necessary to have a targeted approach to the design of the clothing, functionality, quality, price and other factors, to be tailored to the individual's needs, so that customers will be able to buy the clothes. Price and other factors, to be appropriate for people, really make the customer's psychology by "comparison" over to "faith", and ultimately sales success. (The focus should be short, to explain the characteristics of clothing to customers, to achieve concise language and clear, easy to understand the content, the characteristics of clothing products to say first, if there is time to unfold one by one into);

3, the store staff in the sales of more active, we are for the same goal, but there are also a lot of shortcomings, such as sales, display and so on are still to be improved.

__ year is the beginning of the next year, I will lead the staff to y summarize, will we do this year's bad place in time to correct, do a good place to continue to carry forward, for the __ year's work to do the pavement.

2022 clothing store work summary (selected article 2)

Time flies, will soon usher in the Spring Festival, here I now will 20__ work summary as follows report:

First, the customer

I will enter the store customers into two kinds:

1. According to the requirements of the company's leadership, do a good job of the store's display and the new models of the show, and arrange for a good hand! Better for the company's promotional activities to enhance sales.

2. Regularly and promptly do a good job of competitors' latest promotional activities and style changes in the collection, the first time to reflect to the company headquarters.

3. Do a good job of organizing the basic information of the members and regular tracking, maintenance of old customers, keep in touch with the old customers often, to understand the latest trend of customer demand for the product, and timely to the store members and old customers to reflect the company's newest styles and the store's latest promotional information.

4. Reasonable ordering to ensure that the hot and promotional activities of the product inventory, to ensure that there is always stock.

Second, sales techniques

In addition to the storekeeper will show the clothing to the customer, and to explain, but also to recommend clothing to the customer, in order to arouse the customer's interest in buying. Recommended clothing can be used in the following ways:

1. Recommended to have confidence, recommending clothing to customers, the salesman himself to have confidence in order to allow customers to have confidence in clothing.

2. Recommendations suitable for customers. The customer prompts the goods and instructions, should be based on the customer's actual objective conditions, recommend suitable clothing.

3. Recommendations to customers with gestures.

4. With the characteristics of the goods. Each type of clothing has different characteristics, such as function, design, quality and other characteristics, to recommend clothing to customers, to emphasize the different characteristics of clothing.

5. Focus on the topic of goods. Recommended to the customer clothing, to find ways to lead to the topic of clothing, while paying attention to observe the customer's reflection on the clothing, in order to facilitate sales at the right time.

6. Accurately say the advantages of various types of clothing. To the customer clothing instructions and recommendations, to compare the different types of clothing, accurately say the advantages of various types of clothing.

Secondly, we should pay attention to the key sales skills, focus on sales means to be targeted, for clothing design, function, quality, price and other factors, according to the person, really make the customer's psychology by "comparison" transition to "belief", and ultimately, the sales success. Sales success. In a very short period of time to allow customers to have the conviction to buy, is a very important part of sales. Focus on the following principles of sales:

1. From the wearing time, wearing occasion, wearing object, wearing purpose to do a good job of buying staff, conducive to sales success.

2. The focus should be brief. When explaining the characteristics of clothing to the customer, to do the language concise and clear, easy to understand the content. The most important characteristics of clothing products to be the first to say, if there is time to expand layer by layer.

3. Specific performance. According to the customer's situation, improvisation, not uniform, only say: "this dress is good", "this dress is the most suitable for you" and other overly simple and generalized sales language. According to the different sales targets and change the way of speaking. Different customers should be introduced to different content, to achieve the appropriate for people.

4. salesman to grasp the dynamics of popularity, understand the vanguard of fashion, to explain to customers that clothing in line with popular trends.

Third, efforts to operate a harmonious relationship with colleagues

Seriously learn from the leadership, treat every colleague well, and do a good job of their career development in the store. At the same time serious plans, learning knowledge, improve sales skills, with the work of the actual combat to improve their theoretical product knowledge, and strive to continuously improve their overall quality.

Thank you for the company to give me the opportunity and trust, I will be proactive, full of enthusiasm, with a more positive mindset to work.

2022 clothing store work summary (Selected Part 3)

A year's time passed quickly, in a year, I was in the leadership and colleagues care and help to successfully complete a variety of clothing store cashier work, in the ideological awareness has been further improved, the following is my work this year's summary.

First, ideological and political performance

The ability to actively study political theory through newspapers, magazines, books; compliance with the law, seriously study legal knowledge; love and dedication, with a strong sense of responsibility and dedication, proactive and serious study of professional knowledge, a positive attitude to work, conscientious and responsible.

Second, professional knowledge

In order to do a good job, I'm not afraid of trouble, ask the leadership for advice, learn from colleagues, their own practice, in a very short period of time to familiarize themselves with the work, a clear procedure, direction of the work, improve the ability to work, in the specific work of the formation of a clear working ideas, to be able to carry out the work and skillfully and satisfactorily complete the work of this job.

In this year, I in line with the "do a better job" as a goal, to develop a sense of innovation, actively and successfully completed the work. I will continue to work hard in the new year to do a better job. Seriously, on time, efficiently do a good job, and actively cooperate with other colleagues to do a good job.

Third, the work attitude

love their own work, can correctly and seriously treat every job, work input, eager to serve everyone, conscientiously abide by labor discipline, to ensure that on time attendance, attendance rate is high, there is no leave phenomenon throughout the year, the effective use of working time, stick to their posts, the need to work overtime to complete the work overtime on time to ensure that the work can be completed on time.

Fourth, the quality of work

Before carrying out the work of a good personal work plan, there is a primary and secondary successive and timely completion of the work, to achieve the desired results, quality and quantity of work, high efficiency, while learning a lot of things in the work, but also exercise their own, after unremitting efforts to make significant progress in the level of work.

Summarize the work of the year, although there is a certain progress and achievements, but there are still shortcomings in some areas. For example, creative work ideas are not many, individual work is not perfect, which is to be improved in the future work. In the new year, I will seriously study the policies and regulations, and strive to make the ideological awareness and efficiency of work comprehensively into a new level, to make greater and greater contribution!

2022 clothing store work summary (Selected 4)

After the end of the internship, I came to the ___ shopping mall of a clothing store to apply for the position of sales clerk. Because I have always wanted to try this position, and there is not much reason. It may be that I am interested in the aspect of clothing wearing, or it may be because I think the sales position is very challenging. So instead of staying with my previous internship company, I chose to challenge myself and follow my heart.

Although after three months of internship to the social experience, but when I face this new clothing store salesman work, I still have some tension and anxiety. I'm afraid that I'm not doing well enough in which point, in which sentence is not quite right, I missed the opportunity to exercise myself. Therefore, I was very careful during the pre-trial period. But in fact, during this period, I have always to some other old employees in the store to learn, in their customers to introduce and promote clothing, I learn their sales skills, learn their sales approach, learn some of their professional terminology. When I received the customer, I then put the application of learning, through time and time again to try and practice, I also finally know some sales inside some of the doorway. In fact, through this period of time, I do a sales clerk in the clothing store trial, I think for retaining customers, sales means is certainly important, but the service attitude is equally important, or even more important. Because many people come out to consume, they do not care about the results of consumption, but more important in the process of consumption, bring her pleasure and mood. So when we both sell her products and sell her services, she is most likely not to refuse. If she refused on the spot, it does not matter, because our service has left her a good feeling. So when a sales clerk, we can not only focus on a short-term goal, we also have to think in a longer-term direction. This is in this trial period, I harvested in the textbooks can not learn the knowledge and experience.

Although the work of this trial period is full of many hardships, but when I with a firm heart has been insisted on going on, I found that behind these hardships is actually on my growth experience. As the saying goes, you can always see a rainbow after a storm. Although now my rainbow is not too obvious, but I will come up with a hundred-foot pole of energy, has been determined to choose the direction of my choice, has been courageous, has been struggling.

2022 clothing store work summary (Selected Article 5)

Can as ___ clothing store manager here to summarize this year's work, first of all, I thank the boss of my trust, colleagues to my support. I was hired in May as Xinglong large family Ditu clothing store manager, due to proficient business, skilled sales skills and the boss's trust, month was promoted to ___ three stores sales. Over the past year, in line with the ___ company's business philosophy, can conscientiously fulfill their job responsibilities, for ___ in ___ sales laid a good foundation.

As a store manager I y feel:

1, as a promising brand store manager must understand the management, familiar with the business, strong sense of responsibility.

2, management of brand stores must have a set of scientific management system.

3, the store manager and store staff must have a high degree of enthusiasm for work, a good working attitude, can actively contribute to the sales of the store.

4, in the operation of the "development of new customers, stable old customers, expanding the brand store in the ___ influence" concept, so that ___ clothing in the hearts of Qinggang people to take root.

I y feel that branded clothing is very adaptable to the needs of people nowadays, only elegant environment, high-quality service, enthusiastic after-sales to attract customers to my store shopping, so that they appreciate the good quality of branded clothing, branded store staff of high quality, and sales staff can do close communication. Whether it is the purchase channels, or sales methods and the company's after-sales service, let me feel the power of the brand is infinite, Ditu management is scientific, I am willing to contribute to the operation of the brand store.

For this year's operation I summarize as follows:

1, sales completed ___, compared with the same period last year, an increase of ___ often change the store's display, to attract customers, in the customers stay in front of the store, to seize the moment, find ways to invite customers into the store, keep smiling, so that the customer feels that you are very cordial, in the customer into the store, pay attention to the customer's every move, to observe the customer's micro-expression changes, when the customer uses the customer's micro-expressions. Micro-expression changes, when customers contact a piece of clothing with their hands, indicating that the clothing is interested in, it is necessary to briefly introduce the piece of clothing products. After the introduction, you can tell the customer to try on, highlighting the selling point of the product, when the customer tries on the clothing found suitable for themselves, it is necessary to appropriately and add some words of praise. When customers are more interested in the product, they will consider buying. In addition, we also rely on the Xinglong large family of my store's publicity as well as the owner's careful planning, scientific management and reasonable publicity.

2, training staff 3, to ___ business understanding, proficiency in sales skills level, usually let them learn more theoretical knowledge, and then the theoretical knowledge into practice, combined with their own work experience, drawing on the service experience of the best employees.

3, in mobilizing the enthusiasm of employees, I can according to the actual situation of each person for a reasonable time allocation, really something at home, discretionary series of leave, found that the mood of the bad timely communication, eliminate the negative emotions of employees, in order to carry out the work of sales.

4, strengthen the staff service consciousness, and gradually improve the member maintenance system. To always wear a smile, and affinity for each customer, the establishment of a perfect member information, to understand the needs of members, often communicate with members, introduce members to the type of clothing they like, to promote the enhancement of sales.

5, deal with the mall relationship, comply with the mall system, cooperate with the mall work, set up Ditto in the mall staff a good image. As required to participate in a timely manner in the meetings of the Xinglong, the Xinglong system better implementation, listen carefully at the meeting, take notes, and timely conveyed to the staff, on time to participate in the distribution of flyers, cleaning, military training, training, and other activities, so that the surrounding stores to feel the Ditu employees of the entrepreneurial spirit, so that the staff set up regardless of whether it is at home or the mall at all times to maintain their own image, for Ditu to set up an image of the others in the minds of the better role of the mall. Good role.

6, with a good Wangkui, Suihua store sales, timely and good clothing number allocation, increase staff training, so they know that only more learning to adapt to the business philosophy of DITO, only to treat every customer seriously, in order to make themselves and the owner of the store to benefit from both.

In the efforts to do a good job of management and sales at the same time, there are shortcomings in the work of the night:

1, for the study of the sales experience of the book time is not enough. Should learn more sales skills books, more to the excellent peer learning.

2, sometimes bring tiny negative emotions to work, reducing their enthusiasm for work.

3, did not do with the store staff often communication, can not mobilize the enthusiasm of the store staff in time.

Achievements can only represent the past, in the coming year I will work harder to do their own work, so that sales than the same period last year, an increase of 5 percentage points. I want to lead all employees to do the following:

1, strengthen management, improve the implementation of the system, study and develop a scientific and reasonable management system, strengthen the implementation of the system, so that the rewards and punishments are clear, so that the sales performance steadily increased.

2, increase staff training, the first week of each month to learn the fabrics of clothing and clothing size, price. The second week of each month on the display of clothing, clothing with training; the third week of each month on the sales skills training, the fourth week of each month for the monthly summary of the work of the first three weeks of the focus of the knowledge of the examination, for the examination of the outstanding staff to reward.

3, do a good job in other stores sales management, in four steps:

(1) a good store incentives: the implementation of the monthly sales rating system, the sales of good stores to reward;

(2) each month's test scores to inform the implementation of the incentive;

(3) for the sales of the monthly increase in the percentage of the store for rewarding the more.

(4) Increase the implementation of the management system of the store: weekly from time to time on their own business scope of inspection and guidance, to achieve clear rewards and penalties.

4, continue to maintain a good membership system, to Qinggang store as a model, during the holidays so that the staff personally communicate with members, timely delivery of DITO's blessings, especially members of the birthday; members of the preferences of timely records, so that their services can be pitched at the time of service; so that each employee is familiar with the members of the occupation, hobbies and clothing sizes, so that the members feel the staff's heart and soul, so that they appreciate the sales concept of DITO, fall in love with them, and let them feel that the sales concept of DITO. The sales concept of Ditu, love Ditu clothing.