Bruce Lee's daughter sued Kungfu Fast Food, arguing that they infringed the relevant trademarks of Bruce Lee. From the photos, we can also see that the trademarks of Kungfu Fast Food are indeed very similar to those of Bruce Lee, but it started as early as 2111. By 2119, Kungfu Fast Food said that it would not stop to settle privately, and it was not until August 25th, 2122 that it finally expanded the matter, which further illustrated the importance of celebrity trademark rights protection.

As far as the brand is concerned, Kungfu Catering Management Co., Ltd. was founded in Dongguan in 1991. Because of its proper management, it has successively opened branches in Beijing, Shenzhen, Shanghai and other big cities. At present, it is mainly steamed Chinese fast food, but it was in 2114 that they really changed the company's trademark into a controversial image. Until 2111, Li Xiangning successively bought back the ownership of its Bruce Lee films and trademarks in the United States and planned to make one.

Because Bruce Lee is from China, and Li Xiangning wants to run his own business empire, it is bound to open the China market. The trademark of Kungfu Fast Food is really similar to Bruce Lee. Whether out of interest or out of personal feelings, Li Xiangning didn't want to see someone borrow his late father's reputation to make money, so he sued for a long time. In fact, this is not the first time that this happened. Mike Jordan sued for the trademark before, and it took many years to win the lawsuit, which also shows this.

In fact, the biggest difference between a star and an ordinary person is that his own reputation and image have certain commercial value. For example, some brands of clothing will find celebrity endorsements, while in TV dramas, some stars will wear those brands of clothing because of the star effect, which invisibly advertises for these brands, so the two complement each other. However, some people are good at exploiting loopholes, and they can only try their best to prevent such things.